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SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.


595 Results
4.6 992×
Sony Noise Cancelling WH-CH720N, pink
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC and SBC support, voice assistant, Multipoint, volume control, sony Sound Connect, frequency range 20-20000 Hz, impedance 325 Ohm, 30 mm driver size, battery life up to 50 h
-1 % off new 30,690 Ft New 31,290 Ft
Buy
Unsealed - in stock 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO980f03
3.7 10×
Sony Noise Cancelling WH-1000X THE COLLEXION, black
Wireless Headphones - with microphone, over-ear, on-ear, active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 6.0, AAC, LDAC and LC3 support, Ambient sound, Hi-Res audio, call handling, frequency range 4-40000 Hz, sensitivity 103 dB/mW, impedance 48 Ohm, 30 mm driver size, detachable 1,2 m cable, battery life up to 32 h
-12 % off new 211,190 Ft New 239,990 Ft
Buy
Unsealed - in stock 3 pcs
Order Code: RO981a01
4.8 4,143×
PlayStation 5 DualSense Wireless Controller - Galactic Purple
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, violet colour
-6 % off new 21,490 Ft New 22,890 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: MSX005DS6
4.6 992×
Sony Noise Cancelling WH-CH720N, white
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 7-20000 Hz, impedance 325 Ohm, 30 mm driver size, battery life up to 50 h
29,990 Ft
Buy
Unsealed - in stock 4 pcs
Order Code: RO980h720c
Sony Alpha A7 IV body - Digital Camera Free delivery
Alzaboxes and stores
4.9 46×
Sony Alpha A7 IV body
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 33 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 3,69 Mpx, 3 " 1,04 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC and CFexpress Type A, WiFi, Bluetooth, USB-C, weight: 0,658 kg
-3 % off new 710,090 Ft New 732,090 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: OS170a
4.4 586×
Sony Noise Cancelling WH-1000XM5, silver
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC, LDAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, battery life up to 40 h
-6 % off new 89,290 Ft New 94,990 Ft
Buy
Unsealed - in stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j0d2
4.6 20×
43" Sony Bravia 3 (K43S35BP.CEI)
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 200×200, 20 W speaker(s), DTS Digital Surround and Dolby Atmos, E
-3 % off new 174,590 Ft New 179,990 Ft
Buy
Unsealed - in stock 2 pcs
Order Code: WS1018h3a
4.4 122×
Sony Noise Cancelling WF-C710N, black
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 40 h (12 h+28 h)
-10 % off new 26,990 Ft New 29,990 Ft
Buy
Unsealed - in stock 5 pcs
Order Code: RO980f04
4.6 992×
Sony Noise Cancelling WH-CH720N, blue
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 7-20000 Hz, impedance 325 Ohm, 30 mm driver size, battery life up to 50 h
-6 % off new 29,090 Ft New 30,990 Ft
Buy
Unsealed - in stock 3 pcs
Order Code: RO980h720b
4.6 992×
Sony Noise Cancelling WH-CH720N, blue
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 7-20000 Hz, impedance 325 Ohm, 30 mm driver size, battery life up to 50 h
-10 % off new 27,890 Ft New 30,990 Ft
Buy
As good as new - in stock 1 pcs
Order Code: RO980h720b
55" Sony Bravia 5 (K55XR55B.CEI) - Television
Free delivery
to Alza branch
4.8 11×
55" Sony Bravia 5 (K55XR55B.CEI)
Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS Digital Surround and Dolby Atmos, E
-3 % off new 368,590 Ft New 379,990 Ft
Buy
Unsealed - in stock 2 pcs
Order Code: WS1018z2d3d8
4.4 10×
Sony LinkBuds Clip, green
Wireless Headphones - with microphone, True Wireless, ear hooks, passive noise cancellation, open construction, Bluetooth 5.3, A2DP, AAC, AVRCP and SBC support, Ambient sound, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 10 mm driver size, battery life up to 37 h (9 h+28 h)
Discounted -5 % 66,490 Ft 69,990 Ft
Buy
In stock
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO980e3c
4.4 586×
Sony Noise Cancelling WH-1000XM5SA, black, Limited edition – soft case
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC, LDAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, battery life up to 40 h
102,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: RO972j0d1b
4.4 586×
Sony Noise Cancelling WH-1000XM5, blue
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC, LDAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, sensitivity 102 dB/mW, impedance 48 Ohm, 30 mm driver size, detachable 1,2 m cable, battery life up to 40 h
-24 % off new 72,190 Ft New 94,990 Ft
Buy
Slightly used - in stock 1 pcs
Order Code: RO972j0d3
4.8 4,143×
PlayStation 5 DualSense Wireless Controller - 007 First Light Limited Edition
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, multicolour colour
-4 % off new 32,490 Ft New 33,890 Ft
Buy
Unsealed - in stock 3 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: MSX005DS007
4.4 586×
Sony Noise Cancelling WH-1000XM5, blue
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC, LDAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, sensitivity 102 dB/mW, impedance 48 Ohm, 30 mm driver size, detachable 1,2 m cable, battery life up to 40 h
-22 % off new 74,090 Ft New 94,990 Ft
Buy
Unsealed - in stock 3 pcs
Order Code: RO972j0d3
4.3 158×
Sony Noise Cancelling WH-1000XM6, black
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, Ambient sound, game mode, Hi-Res audio, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, battery life up to 40 h
-1 % off new 148,490 Ft New 149,990 Ft
Buy
Unsealed - in stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j0e1
Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS - Digital Camera Free delivery
Alzaboxes and stores
4.9 69×
Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 24,2 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 2,36 Mpx, 3 " 0,921 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC, Memory Stick PRO and Memory stick micro, WiFi, Bluetooth, NFC, microHDMI, weight: 0,65 kg
-3 % off new 543,390 Ft New 565,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: OS160b
4.3 158×
Sony Noise Cancelling WH-1000XM6, black
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, Ambient sound, game mode, Hi-Res audio, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, battery life up to 40 h
-2 % off new 146,990 Ft New 149,990 Ft
Buy
As good as new - in stock 2 pcs
Order Code: RO972j0e1
4.8 40×
Sony ULT FIELD 7 black
Bluetooth Speaker - active, active subwoofer, frequency range from 20 Hz to 20000 Hz, 3,5mm jack, Bluetooth 5.2, USB charging, IP67 protection level, supports A2DP, AAC, AVRCP, LDAC and SBC, control via device with iOS or Android, battery life of 30 h
-5 % off new 117,290 Ft New 123,490 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: GS476f6a
4.6 211×
Sony Noise Cancelling ULT WEAR white
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, Bluetooth 5.2, AAC, LDAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, volume control, frequency range 5-20000 Hz, battery life up to 50 h
-10 % off new 51,290 Ft New 56,990 Ft
Buy
As good as new - in stock 1 pcs
Order Code: RO972j1c
4.6 211×
Sony Noise Cancelling ULT WEAR grey-green
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, Bluetooth 5.2, AAC, LDAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, volume control, frequency range 5-20000 Hz, battery life up to 50 h
-20 % off new 45,590 Ft New 56,990 Ft
Buy
Slightly used - in stock 1 pcs
Order Code: RO972j1b
4.4 122×
Sony Noise Cancelling WF-C710N, white
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 40 h (12 h+28 h)
-6 % off new 28,190 Ft New 29,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: RO980f07
4.6 211×
Sony Noise Cancelling ULT WEAR grey-green
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, Bluetooth 5.2, AAC, LDAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, volume control, frequency range 5-20000 Hz, battery life up to 50 h
-5 % off new 54,090 Ft New 56,990 Ft
Buy
Unsealed - in stock 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j1b

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.

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