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SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.

Sony equals the very best for gamers

Sony PlayStation consoles rightfully hold their place as one of the most popular gaming devices on the market. They are the ideal choice for those seeking maximum performance and exclusive games that tell the most incredible stories. Sony also provides a range of gaming accessories, such as gaming headphones and monitors under their new brand, Sony INZONE.

herni_sony
fotoaparaty sony

Capture every moment with Sony cameras

Sony Alpha cameras feature advanced technologies that help you capture the best photos and videos whenever you need to. Whether you're looking for a professional work tool with the widest selection of native lenses on the market, a compact camera for your summer vacation, or a vlogging camera to enhance your social media content, Sony's camera and camcorder lineup offers something for everyone.

Experience life to the fullest with Sony audio

Music is an integral part of our lives, and Sony has audio products with impeccable sound quality for any occasion. From top-of-the-line truly wireless headphones with noise cancellation to portable Bluetooth speakers, hi-fi and turntable systems, and modern home theater systems and soundbars, Sony has you covered.

audio sony
xperia sony

Sony Xperia

Sony mobile phones combine the best Sony technologies, distinctive design, and premium features. Capture photos using Sony Alpha camera technologies, connect your favourite wired headphones without the need for adapters, or enjoy videos on a display with a cinematic 21:9 aspect ratio. These are just some of the many distinctive features of Xperia mobile phones. Choose from flagship models, uncompromising compact devices, or versatile mid-range options.
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Console & PC Games SONY Console & PC Games Game Consoles Sony PlayStation Game Consoles Sony PlayStation Digital Cameras SONY Digital Cameras PC Games SONY PC Games Gaming Accessories SONY Gaming Accessories Headphones SONY Headphones Microphones SONY Microphones Monitors SONY Monitors Nintendo Switch SONY Nintendo Switch PlayStation SONY PlayStation Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players Soundbars SONY Soundbars Speakers SONY Speakers Televisions SONY Televisions Home Theatre Systems SONY Home Theatre Systems Video Cameras SONY Video Cameras Video Players SONY Video Players VR SONY VR Xbox SONY Xbox Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Portable Chargers SONY Portable Chargers Compact Flash Memory Cards SONY Compact Flash Memory Cards PC Controllers SONY PC Controllers Merchandise SONY Merchandise Gaming Mice SONY Gaming Mice Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Mouse Pads SONY Mouse Pads Optical Drives SONY Optical Drives Phone Accessories SONY Phone Accessories SD Cards SONY SD Cards Tablet Accessories SONY Tablet Accessories USB-C Accessories SONY USB-C Accessories Webcams SONY Webcams Wireless Mice SONY Wireless Mice
 
595 Results
Sony MDR-EX15AP White - Headphones
4 colors
4.4 342×
Sony MDR-EX15AP White
Headphones - with microphone, earplugs, closed construction, 3,5mm Jack, track shuffle, taking calls, frequency range: 8 Hz-22000 Hz, sensitivity: 100 dB/mW, impedance: 16 Ohm, converter: 9mm, cord length of 1,2m
Great price 2,990 Ft
Buy
In stock > 10 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO971d2
PlayStation 5 DualSense Wireless Controller - Chroma Pearl - Gamepad
10+ colors
4.8 4,028×
PlayStation 5 DualSense Wireless Controller - Chroma Pearl
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response
Great price 29,890 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: MSX005DS15
Sony SRS-XB100 grey - Bluetooth Speaker
4 colors
4.8 214×
Sony SRS-XB100 grey
Bluetooth Speaker - active, with power performance of 5W, frequency range from 20 Hz to 20000 Hz, Bluetooth 5.3, microphone, IP67 protection level, supports AAC and SBC, control via device with iOS or Android, battery life of 16 h
Discounted -17 % 17,990 Ft 21,890 Ft
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: GS476f28t
85" Sony Bravia 9 (K85XR90PAEP) - Television
Free delivery
to Alza branch
3 variants 3 sizes
4.7 7×
85" Sony Bravia 9 (K85XR90PAEP)
Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Google Assistant, Apple Airplay 2, Google TV, VESA 400×400, DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, D
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 39,990 Ft
1,499,990 Ft
Buy
In stock 1 pcs
Order Code: WS1022a6a3
Sony Alpha A7 IV + FE 28-70 mm F3.5-5.6 OSS - Digital Camera Free delivery
Alzaboxes and stores
5 variants
4.9 45×
Sony Alpha A7 IV + FE 28-70 mm F3.5-5.6 OSS
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 33 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 3,69 Mpx, 3 " 1,04 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC and CFexpress Type A, WiFi, Bluetooth, USB-C
1,054,590 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS170b
55" Sony Bravia 8 (K55XR80PAEP) - Television
Free delivery
to Alza branch
3 variants 6 sizes
4.9 14×
55" Sony Bravia 8 (K55XR80PAEP)
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, F
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 39,990 Ft
Discounted -9 % 499,990 Ft 549,990 Ft
Buy
In stock
Order Code: WS1018z2d3c7
PlayStation 5 DualSense Wireless Controller - Remix Green - Gamepad
10+ colors
4.8 4,028×
PlayStation 5 DualSense Wireless Controller - Remix Green
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, black and green colour
New arrival 31,890 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: MSX005DS23
Sony HT-S40R, Dolby audio 5.1 - Home Theatre
4.6 83×
Sony HT-S40R, Dolby audio 5.1
Home Theatre -
139,890 Ft
Buy
In stock > 5 pcs
Order Code: GS474a3j
PlayStation 5 DualSense Wireless Controller - Cosmic Red - Gamepad
10+ colors
4.8 4,028×
PlayStation 5 DualSense Wireless Controller - Cosmic Red
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, red colour
29,890 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: MSX005DS3
Sony Noise Cancelling WF-1000XM6, silver - Wireless Headphones
2 colors
4.7 24×
Sony Noise Cancelling WF-1000XM6, silver
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, Hi-Res audio, voice assistant, Multipoint, track shuffle, call handling, with volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 8,4 mm driver size, battery life up to 24 h (8 h+16 h)
+Gift Cleaning Kit colorway with a value of 6,890 Ft
119,990 Ft
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j0c8
Sony WI-C100, Blue - Wireless Headphones
4 colors
4.5 195×
Sony WI-C100, Blue
Wireless Headphones - with microphone, in-ear, closed construction, Bluetooth 5.0, AAC and SBC support, voice assistant, track shuffle, call handling, with volume control, IPX4 rating, frequency range 20-20000 Hz, 9 mm driver size, battery life up to 20 h
12,990 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO980b6d3
Sony SRS-XB100 blue - Bluetooth Speaker
4 colors
4.8 214×
Sony SRS-XB100 blue
Bluetooth Speaker - active, with power performance of 5W, frequency range from 20 Hz to 20000 Hz, Bluetooth 5.3, microphone, IP67 protection level, supports AAC and SBC, control via device with iOS or Android, battery life of 16 h
Discounted -17 % 17,990 Ft 21,890 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: GS476f28r
Sony Noise Cancelling WF-1000XM5, silver - Wireless Headphones
3 colors
4.4 427×
Sony Noise Cancelling WF-1000XM5, silver
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, voice assistant, Multipoint, track shuffle, call handling, with volume control, frequency range 20-40000 Hz, battery life up to 24 h (8 h+16 h)
+Gift Cleaning Kit colorway with a value of 6,890 Ft
83,500 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j0c5
Sony MDR-EX110AP White - Headphones
3 colors
4.6 246×
Sony MDR-EX110AP White
Headphones - with microphone, earplugs, closed construction, 3,5mm Jack, track shuffle, taking calls, frequency range: 5 Hz-24000 Hz, sensitivity: 103 dB/mW, impedance: 16 Ohm, converter: 9mm, cord length of 1,2m
Great price 6,690 Ft
Buy
In stock > 10 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO971g1
65" Sony Bravia 8 II (K65XR8M25BP.CEI) - Television
Free delivery
to Alza branch
2 sizes
4.8 4×
65" Sony Bravia 8 II (K65XR8M25BP.CEI)
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, 50 W speaker(s), DTS Digital Surround and Dolby Atmos, F
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 39,990 Ft
849,990 Ft
Buy
In stock > 5 pcs
Order Code: WS7911d5
Sony Bluetooth WH-CH520, white - Wireless Headphones
6 colors
4.7 982×
Sony Bluetooth WH-CH520, white
Wireless Headphones - with microphone, over-ear, on-ear, closed construction, Bluetooth 5.2, AAC and SBC support, voice assistant, track shuffle, call handling, with volume control, frequency range 20-20000 Hz, 30 mm driver size, battery life up to 50 h
Discounted -12 % 13,990 Ft 15,990 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO980b1r
PlayStation 5 Media Remote - Remote Control
2 variants
4.6 168×
PlayStation 5 Media Remote
Remote Control for PlayStation 5, easy to control streaming services, white
10,990 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: MSX005RE1
50" Sony Bravia 3 (K50S35B.CEI) - Television
6 sizes
4.2 10×
50" Sony Bravia 3 (K50S35B.CEI)
Television - SMART LED, 127cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct LED, HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 200×200, 20 W speaker(s), DTS Digital Surround and Dolby Atmos, E
+Gift Subscription Sony BRAVIA CORE for 12 months with a value of 19,950 Ft
239,990 Ft
Buy
In stock > 5 pcs
Order Code: WS7480a
75" Sony Bravia 9 (K75XR90PAEP) - Television
Free delivery
to Alza branch
3 variants 3 sizes
4.4 6×
75" Sony Bravia 9 (K75XR90PAEP)
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, D
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 39,990 Ft
1,199,990 Ft
Buy
In stock > 5 pcs
Order Code: WS1020b3z4
Sony SRS-XB100 black - Bluetooth Speaker
4 colors
4.8 214×
Sony SRS-XB100 black
Bluetooth Speaker - active, with power performance of 5W, frequency range from 20 Hz to 20000 Hz, Bluetooth 5.3, microphone, IP67 protection level, supports AAC and SBC, control via device with iOS or Android, battery life of 16 h
17,990 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: GS476f28p
Sony Noise Cancelling ULT WEAR grey-green - Wireless Headphones
3 colors
4.7 202×
Sony Noise Cancelling ULT WEAR grey-green
Wireless Headphones - with microphone, over-ear, over-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.2, AAC, LDAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, with volume control, frequency range 5-20000 Hz, battery life up to 50 h
+Gift Cleaning Kit colorway with a value of 6,890 Ft
59,490 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j1b
65" Sony Bravia 5 (K65XR55B.CEI) - Television
Free delivery
to Alza branch
5 sizes
4.4 5×
65" Sony Bravia 5 (K65XR55B.CEI)
Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS Digital Surround and Dolby Atmos, D
529,990 Ft
Buy
In stock > 5 pcs
Order Code: WS7911d4
85" Sony Bravia 7 (K85XR70PAEP) - Television
Free delivery
to Alza branch
5.0 3×
85" Sony Bravia 7 (K85XR70PAEP)
Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Google Assistant, Apple Airplay 2, Google TV, VESA 400×400, DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, C
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 39,990 Ft
999,990 Ft
Buy
In stock 1 pcs
Order Code: WS1022a6a2
Stellar Blade - PS5 - Console Game
3 variants
4.9 94×
Stellar Blade - PS5
Console Game - PS5 (with disc drive), boxed version, English subtitles and voice-over, genre: Action and Adventure game
15,490 Ft
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: PSV0620

SONY

Console & PC Games SONY Console & PC Games Game Consoles Sony PlayStation Game Consoles Sony PlayStation Digital Cameras SONY Digital Cameras PC Games SONY PC Games Gaming Accessories SONY Gaming Accessories Headphones SONY Headphones Microphones SONY Microphones Monitors SONY Monitors Nintendo Switch SONY Nintendo Switch PlayStation SONY PlayStation Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players Soundbars SONY Soundbars Speakers SONY Speakers Televisions SONY Televisions Home Theatre Systems SONY Home Theatre Systems Video Cameras SONY Video Cameras Video Players SONY Video Players VR SONY VR Xbox SONY Xbox Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Portable Chargers SONY Portable Chargers Compact Flash Memory Cards SONY Compact Flash Memory Cards PC Controllers SONY PC Controllers Merchandise SONY Merchandise Gaming Mice SONY Gaming Mice Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Mouse Pads SONY Mouse Pads Optical Drives SONY Optical Drives Phone Accessories SONY Phone Accessories SD Cards SONY SD Cards Tablet Accessories SONY Tablet Accessories USB-C Accessories SONY USB-C Accessories Webcams SONY Webcams Wireless Mice SONY Wireless Mice
 

SONY

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.

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