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SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.

Sony equals the very best for gamers

Sony PlayStation consoles rightfully hold their place as one of the most popular gaming devices on the market. They are the ideal choice for those seeking maximum performance and exclusive games that tell the most incredible stories. Sony also provides a range of gaming accessories, such as gaming headphones and monitors under their new brand, Sony INZONE.

herni_sony
fotoaparaty sony

Capture every moment with Sony cameras

Sony Alpha cameras feature advanced technologies that help you capture the best photos and videos whenever you need to. Whether you're looking for a professional work tool with the widest selection of native lenses on the market, a compact camera for your summer vacation, or a vlogging camera to enhance your social media content, Sony's camera and camcorder lineup offers something for everyone.

Experience life to the fullest with Sony audio

Music is an integral part of our lives, and Sony has audio products with impeccable sound quality for any occasion. From top-of-the-line truly wireless headphones with noise cancellation to portable Bluetooth speakers, hi-fi and turntable systems, and modern home theater systems and soundbars, Sony has you covered.

audio sony
xperia sony

Sony Xperia

Sony mobile phones combine the best Sony technologies, distinctive design, and premium features. Capture photos using Sony Alpha camera technologies, connect your favourite wired headphones without the need for adapters, or enjoy videos on a display with a cinematic 21:9 aspect ratio. These are just some of the many distinctive features of Xperia mobile phones. Choose from flagship models, uncompromising compact devices, or versatile mid-range options.
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Console & PC Games SONY Console & PC Games Game Consoles Sony PlayStation Game Consoles Sony PlayStation Digital Cameras SONY Digital Cameras PC Games SONY PC Games Gaming Accessories SONY Gaming Accessories Headphones SONY Headphones Microphones SONY Microphones Monitors SONY Monitors Nintendo Switch SONY Nintendo Switch PlayStation SONY PlayStation Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players Soundbars SONY Soundbars Speakers SONY Speakers Televisions SONY Televisions Home Theatre Systems SONY Home Theatre Systems Video Cameras SONY Video Cameras Video Players SONY Video Players VR SONY VR Xbox SONY Xbox Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Portable Chargers SONY Portable Chargers Compact Flash Memory Cards SONY Compact Flash Memory Cards PC Controllers SONY PC Controllers Merchandise SONY Merchandise Gaming Mice SONY Gaming Mice Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Mouse Pads SONY Mouse Pads Optical Drives SONY Optical Drives Phone Accessories SONY Phone Accessories SD Cards SONY SD Cards Tablet Accessories SONY Tablet Accessories USB-C Accessories SONY USB-C Accessories Webcams SONY Webcams Wireless Mice SONY Wireless Mice
 
585 Results
Sony Noise Cancelling WH-1000XM6, blue - Wireless Headphones
3 colors
4.4 146×
Sony Noise Cancelling WH-1000XM6, blue
Wireless Headphones - with microphone, over-ear, over-ear, active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, Ambient sound, game mode, Hi-Res audio, voice assistant, Multipoint, track shuffle, call handling, with volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, battery life up to 40 h
-4 % off new 153,590 Ft New 159,990 Ft
Buy
Unsealed - in stock 3 pcs
Order Code: RO972j0e2
Sony SRS-XB100 grey - Bluetooth Speaker
4.8 214×
Sony SRS-XB100 grey
Bluetooth Speaker - active, with power performance of 5W, frequency range from 20 Hz to 20000 Hz, Bluetooth 5.3, microphone, IP67 protection level, supports AAC and SBC, control via device with iOS or Android, battery life of 16 h
-7 % off new 16,690 Ft New 17,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: GS476f28t
PlayStation 5 DualSense Wireless Controller - Remix Green - Gamepad
10 colors
4.8 4,028×
PlayStation 5 DualSense Wireless Controller - Remix Green
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, black and green colour
-1 % off new 31,290 Ft New 31,890 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: MSX005DS23
55" Sony Bravia 8 (K55XR80PAEP) - Television
Free delivery
to Alza branch
4.9 14×
55" Sony Bravia 8 (K55XR80PAEP)
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, F
-7 % off new 464,990 Ft New 499,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: WS1018z2d3c7
Sony Alpha A7 IV + FE 28-70 mm F3.5-5.6 OSS - Digital Camera Free delivery
Alzaboxes and stores
4.9 45×
Sony Alpha A7 IV + FE 28-70 mm F3.5-5.6 OSS
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 33 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 3,69 Mpx, 3 " 1,04 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC and CFexpress Type A, WiFi, Bluetooth, USB-C
-4 % off new 1,001,890 Ft New 1,054,590 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: OS170b
Sony HT-A3000, Dolby Atmos® 3.1 - Sound Bar
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1
Sound Bar - 3.1 channel with power of 250W, active subwoofer, HDMI (1× out), optical digital audio (1× input), LAN, Bluetooth, Wi-Fi, ARC, Voice Assistant, Microphone, Dolby Atmos, Dolby TrueHD, Dolby Digital Plus, DTS-HD Master Audio, DTS-ES, DTS 96/24, Dolby Digital, DTS, Spotify, remote control
-8 % off new 128,790 Ft New 139,990 Ft
Buy
Unsealed - in stock 4 pcs
Order Code: GS579a1
Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS - Digital Camera
Free delivery
Alzaboxes and stores
4.9 69×
Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 24,2 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 2,36 Mpx, 3 " 0,921 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC, Memory Stick PRO and Memory stick micro, WiFi, Bluetooth, NFC, microHDMI, weight: 0,65 kg
-10 % off new 708,090 Ft New 786,790 Ft
Buy
Unsealed - in stock 2 pcs
Order Code: OS160b
Sony Alpha A6700 black + E 18-135mm f/3.5-5.6 - Digital Camera
Free delivery
Alzaboxes and stores
4.5 25×
Sony Alpha A6700 black + E 18-135mm f/3.5-5.6
Digital Camera - mirrorless interchangeable-lens camera, APS-C 26 Mpx sensor with IBIS, bayonet Sony E, electronic viewfinder 2,36 Mpx, 3 " 1,04 Mpx rotating touch display, up to 4K video, SD, SDHC and SDXC, microHDMI, 3.5mm jack, weight: 0,409 kg
-10 % off new 719,890 Ft New 799,890 Ft
Buy
As good as new - in stock 1 pcs
Order Code: OS073d1c
Sony HT-A3000, Dolby Atmos® 3.1 - Sound Bar
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1
Sound Bar - 3.1 channel with power of 250W, active subwoofer, HDMI (1× out), optical digital audio (1× input), LAN, Bluetooth, Wi-Fi, ARC, Voice Assistant, Microphone, Dolby Atmos, Dolby TrueHD, Dolby Digital Plus, DTS-HD Master Audio, DTS-ES, DTS 96/24, Dolby Digital, DTS, Spotify, remote control
-12 % off new 123,190 Ft New 139,990 Ft
Buy
As good as new - in stock 1 pcs
Order Code: GS579a1
Sony Alpha ZV-E10 vlogging camera + 16-50 mm f/3.5-5.6 OSS II - Digital Camera Free delivery
Alzaboxes and stores
4.6 5×
Sony Alpha ZV-E10 vlogging camera + 16-50 mm f/3.5-5.6 OSS II
Digital Camera - mirrorless interchangeable-lens camera, APS-C 24,2 Mpx sensor, bayonet Sony E, 3 " 0,921 Mpx rotating touch display, up to 4K video, SD, SDHC, SDXC and Memory Stick PRO, WiFi, Bluetooth, USB-C, microHDMI, 3.5mm jack, weight: 0,343 kg
-1 % off new 375,090 Ft New 378,890 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: OS062b2a
Sony Noise Cancelling WF-1000XM6, silver - Wireless Headphones
2 colors
4.7 24×
Sony Noise Cancelling WF-1000XM6, silver
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, Hi-Res audio, voice assistant, Multipoint, track shuffle, call handling, with volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 8,4 mm driver size, battery life up to 24 h (8 h+16 h)
-9 % off new 109,190 Ft New 119,990 Ft
Buy
Unsealed - in stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j0c8
Sony BRAVIA Theatre U - Bluetooth Speaker
4.5 33×
Sony BRAVIA Theatre U
Bluetooth Speaker - active, 2.0, Bluetooth 5.2, microphone, Dolby Atmos, supports AAC, LDAC and SBC, control via device with iOS or Android, battery life of 12 h
-10 % off new 80,990 Ft New 89,990 Ft
Buy
Unsealed - in stock 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: GS579th3
Sony Noise Cancelling WF-1000XM5, silver - Wireless Headphones
5 colors
4.4 427×
Sony Noise Cancelling WF-1000XM5, silver
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, voice assistant, Multipoint, track shuffle, call handling, with volume control, frequency range 20-40000 Hz, battery life up to 24 h (8 h+16 h)
82,690 Ft
Buy
Unsealed - in stock 3 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: RO972j0c5
Sony HT-S20R - Home Theatre
4.6 89×
Sony HT-S20R
Home Theatre -
-1 % off new 89,090 Ft New 89,990 Ft
Buy
Unsealed - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: GS401s6
Sony BDP-S1700K - Blu-Ray Player
4.6 36×
Sony BDP-S1700K
Blu-Ray Player - desktop, plays Blu-ray, CD and DVD, supports AVCHD, AVI, JPEG, MKV, mov, MP4, MPEG, mpg and WMV, ethernet, HDMI, coaxial audio output and USB
-12 % off new 37,790 Ft New 42,990 Ft
Buy
Unsealed - in stock 2 pcs
Order Code: GS500r6
Sony Noise Cancelling WF-1000XM5, silver - Wireless Headphones
5 colors
4.4 427×
Sony Noise Cancelling WF-1000XM5, silver
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, voice assistant, Multipoint, track shuffle, call handling, with volume control, frequency range 20-40000 Hz, battery life up to 24 h (8 h+16 h)
-14 % off new 70,990 Ft New 83,500 Ft
Buy
As good as new - in stock 1 pcs
Order Code: RO972j0c5
PlayStation 5 DualSense Wireless Controller - Cobalt Blue - Gamepad
10 colors
4.8 4,028×
PlayStation 5 DualSense Wireless Controller - Cobalt Blue
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, blue colour
-5 % off new 28,390 Ft New 29,890 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: MSX005DS12
Sony Noise Cancelling LinkBuds Fit, white - Wireless Headphones
4.2 43×
Sony Noise Cancelling LinkBuds Fit, white
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC and SBC support, Ambient sound, voice assistant, Multipoint, track shuffle, call handling, with volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 21 h (5,5 h+15,5 h)
-22 % off new 46,790 Ft New 59,990 Ft
Buy
As good as new - in stock 1 pcs
Order Code: RO980e2s
Sony Noise Cancelling ULT WEAR grey-green - Wireless Headphones
3 colors
4.7 202×
Sony Noise Cancelling ULT WEAR grey-green
Wireless Headphones - with microphone, over-ear, over-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.2, AAC, LDAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, with volume control, frequency range 5-20000 Hz, battery life up to 50 h
-1 % off new 58,890 Ft New 59,490 Ft
Buy
Unsealed - in stock 2 pcs
Order Code: RO972j1b
Sony MHC-V73D, Black - Bluetooth Speaker
4.9 15×
Sony MHC-V73D, Black
Bluetooth Speaker - active, active subwoofer, 3,5mm jack, RCA (cinch), HDMI, Bluetooth, NFC, ARC, microphone, Dolby Digital, supports AAC and LDAC, radio, Spotify, control via device with iOS or Android, remote control
-8 % off new 220,790 Ft New 239,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: GS580d5h3
Sony True Wireless LinkBuds Open, Black - Wireless Headphones
2 colors
3.5 15×
Sony True Wireless LinkBuds Open, Black
Wireless Headphones - with microphone, True Wireless, earbuds, open construction, Bluetooth 5.3, AAC and SBC support, Ambient sound, voice assistant, Multipoint, track shuffle, call handling, with volume control, IPX4 rating, frequency range 20-20000 Hz, battery life up to 22 h (8 h+14 h)
-14 % off new 51,590 Ft New 59,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: RO980e2m
Sony BRAVIA Theatre Bar 9 - Sound Bar Free delivery
to Alza branch
4.5 14×
Sony BRAVIA Theatre Bar 9
Sound Bar - 7.0.2 channel with power of 585W, active subwoofer, HDMI (1× input, 1× out), Bluetooth, Wi-Fi, AirPlay, eARC, HDR, Dolby Atmos, Dolby TrueHD, Dolby Digital Plus, DTS: X, DTS-HD Master Audio, Dolby Digital, DTS, IMAX Enhanced, Spotify, remote control
-3 % off new 378,290 Ft New 389,990 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: GS579th2
Sony SA-SW5 - Subwoofer
4.8 17×
Sony SA-SW5
Subwoofer - active wireless, power performance: 300W
-7 % off new 148,790 Ft New 159,990 Ft
Buy
Unsealed - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: GS476f43d5
Sony HT-SF150 - Sound Bar
4.4 71×
Sony HT-SF150
Sound Bar - 2.0 channel with power of 120W, subwoofer, HDMI (1× out), optical digital audio, Bluetooth, ARC, remote control
-1 % off new 55,290 Ft New 55,890 Ft
Buy
Unsealed - in stock 1 pcs
Order Code: GS474a1

SONY

Console & PC Games SONY Console & PC Games Game Consoles Sony PlayStation Game Consoles Sony PlayStation Digital Cameras SONY Digital Cameras PC Games SONY PC Games Gaming Accessories SONY Gaming Accessories Headphones SONY Headphones Microphones SONY Microphones Monitors SONY Monitors Nintendo Switch SONY Nintendo Switch PlayStation SONY PlayStation Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players Soundbars SONY Soundbars Speakers SONY Speakers Televisions SONY Televisions Home Theatre Systems SONY Home Theatre Systems Video Cameras SONY Video Cameras Video Players SONY Video Players VR SONY VR Xbox SONY Xbox Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Portable Chargers SONY Portable Chargers Compact Flash Memory Cards SONY Compact Flash Memory Cards PC Controllers SONY PC Controllers Merchandise SONY Merchandise Gaming Mice SONY Gaming Mice Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Mouse Pads SONY Mouse Pads Optical Drives SONY Optical Drives Phone Accessories SONY Phone Accessories SD Cards SONY SD Cards Tablet Accessories SONY Tablet Accessories USB-C Accessories SONY USB-C Accessories Webcams SONY Webcams Wireless Mice SONY Wireless Mice
 

SONY

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.

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