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When choosing a television, you should first consider whether you want a model with or without smart features. You should also consider the size, resolution, optimal viewing distance, refresh rate, type of tuner (terrestrial, cable or satellite broadcasting), and other practical functions.

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Classic or Smart – Which is Better?

Smart TV 

In addition to standard television broadcasts, smart TVs allow you to watch Youtube videos, view pictures and videos from your mobile phone or tablet, and much more (functions vary from model to model). To use all these functions you must be connected to the Internet. Compared to traditional TVs with similar image quality, Smart TVs are slightly more expensive.

Classic TV

Compared with smart TVs with similar picture quality, classic TVs are cheaper but don't have the range of functions that smart TVs offer. Instead they are only suitable for watching TV and playing movies from a computer or DVD/Blu-ray player.

What else should I consider when buying a TV?

Consider the optimum viewing distance, size and resolution.

When choosing the size and resolution of a television, you should consider how far you will be sitting from the TV.

Screen Size (1"= 2.54cm) / What you will see SD programs, DVD movies* HD programs, Blu-ray movies*
Up to 32" (approx. 81cm) 1.5 to 2.4m 0.9 to 1.3m
39-50" (approx. 99-127cm) 2.9 to 3.7m 1.5 to 2m
55-65" (approx. 140-165cm) 4 to 4.8m 2.2 to 2.6m
75-100" (approx. 191-254cm) 5.6 to 7.5m 3 to 4m

*A large proportion of television programs are now broadcast in SD resolution (576p), whereas some programs broadcast in HD (720p or 1080i).

  • To watch SD programs or movies on DVD, a model with a resolution of 1366x768 pixels will suffice.
  • To watch HD programs or movies on Blu-ray, we recommend a model with Full HD resolution (1920×1080 pixels) or higher.
  • If you plan to watch movies in 4K resolution (3840×2160 pixels or higher), choose from our range of 4K TVs.

Panel Refresh Rate

  • 50Hz panel - found on cheaper TVs. Compared with 100Hz panels, images are less smooth and sharp during fast-moving scenes.
  • 100Hz panel - provides sharp and smooth images during fast-moving scenes. You will really notice the difference in quality when watching sports or action movies.

TV Tuner Types

  • DVB-S/S2 - for receiving satellite television broadcasts.
  • DVB-C - for receiving cable television.
  • DVB-T - for digital terrestrial (aerial) broadcasting. 
  • DVB-T2 + HEVC - for digital terrestrial (aerial) TV broadcasting with the new standard. 

It is important to make sure that the place where the TV will be used has access to the same type of broadcast that the TV itself supports. Don't forget to buy a cable to connect the TV to a satellite, antenna, or a cable TV socket.

Backlight (only LED LCD TV)

  • Direct TV with LED - compared with Edge LED, these models offer evenly backlit displays and truer black colour, providing better contrast. The disadvantage is the higher price and usually larger dimensions (depth).
  • Television with Edge LED - compared with similarly sized TVs with Direct LED, these models are often less expensive and have a smaller dimensions (depth). However, they usually provides less contrast and lower illumination. The difference is especially apparent towards the sides of the TV screen, which may be somewhat lighter.

Useful Features and Functions

  • WiFi - wirelessly connect your TV to a home network and the Internet.
  • Bluetooth - wirelessly connect a TV soundbar, speakers, headphones, keyboard or mouse.
  • USB connector - play movies from an external storage device; connect a keyboard or mouse.
  • Miracast feature - wirelessly display photos or play videos from your phone and tablet on your TV.
  • Widi function - wirelessly view pictures, play videos, or display your laptop screen.
  • PIP / PBP / POP - watch two television stations at once.
  • CI slot - insert the card and connect directly to a TV with a satellite or cable television outlet. So you don't need to purchase a set-top box.
  • PVR (Personal View Recorder) - record a film, serial or program on a USB disk or flash drive. On a TV with a dual tuner you can simultaneously record one TV station while watching another.
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967 Results
65" Panasonic TX-65LZ800E - Television Free delivery
to Alza branch
4.4
65" Panasonic TX-65LZ800E
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, HLG and Dolby Vision IQ, dual tuner, 4× HDMI, 3× USB, USB recording, LAN, WiFi, Bluetooth, Chromecast, voice control, Amazon Alexa, My Home Screen, VESA 300×300, Dolby Atmos and Surround sound, G
457,990 Ft
Buy
Unsealed
Order Code: WX244s8t2a2a
24" Gogen TVH 24P352T
Television - LED, 61cm, HD Ready , CMP 100 (50Hz),, 2× HDMI, 1× USB, CI+, VESA 75×75, Dolby Digital Plus, E
48,390 Ft
Buy
Unsealed
Order Code: WG9524i82da
4.8 12×
50" Hisense 50A7GQ
Television - SMART QLED, 127cm, 4K Ultra HD, PCI Hisense 2100 (50Hz), Direct LED, HDR10, HDR10+, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, mobile device pairing, Vidaa, VESA 300×200, 20 W speaker(s), Dolby Atmos, G
138,490 Ft
Buy
Unsealed
Order Code: HIS020l9g0
98" TCL 98C735 - Television Free delivery
to Alza branch
4.5
98" TCL 98C735
Television - SMART ANDROID QLED, 249cm, 4K Ultra HD, PPI 3700 (100Hz), Direct LED, HDR10, HDR10+, HLG and Dolby Vision IQ, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 1× USB, LAN, WiFi, Bluetooth, DLNA, Chromecast, Miracast, HbbTV 2,0, voice control, Netflix, HBO Max, Steam Link, Voyo, Telly, Google Assistant, Amazon Alexa, mobile device pairing, Android TV, VESA 850×400, Dolby Atmos, Dolby Digital AC4 and DTS HD, G
1,336,490 Ft
Buy
Unsealed
Order Code: WK690g5
4.7 41×
55" Samsung QE55Q60C
Television - SMART QLED, 139cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 200×200, Dolby Digital Plus, F
213,690 Ft
Buy
Unsealed
Order Code: WR176n4
88" Hisense 88L5VG - Television
Free delivery
to Alza branch
88" Hisense 88L5VG
Television - SMART, , 4K Ultra HD, HDR10+, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, Apple TV, Netflix, Voyo, mobile device pairing, Vidaa, 30W speaker(s), Dolby Atmos
873,390 Ft
Buy
Unsealed
Order Code: HIS022x6
55" Panasonic TX-55LX940E - Television Free delivery
to Alza branch
2.0
55" Panasonic TX-55LX940E
Television - SMART LED, 139cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, voice control, Apple TV, Netflix, Google Assistant, Amazon Alexa, My Home Screen, VESA 300×300, 30 W speaker(s), Dolby Atmos, G
425,490 Ft
Buy
Unsealed
Order Code: WX244o1s2a1
4.7 99×
43" Samsung UE43CU7172
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG,, 3× HDMI, 1× USB, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 200×200, Dolby Digital Plus, G
113,990 Ft
Buy
Unsealed
Order Code: WR176b3
65" TCL 65C935 - Television Free delivery
to Alza branch
4.8 16×
65" TCL 65C935
Television - SMART, 165cm, 4K Ultra HD, PPI 4800, Mini LED, HDR10, HDR10+, HLG and Dolby Vision IQ, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 1× USB, LAN, WiFi, Bluetooth, DLNA, Chromecast, Miracast, HbbTV 2,0, voice control, Google Assistant, Amazon Alexa, Apple Airplay 2, mobile device pairing, Google TV, VESA 300×400, Dolby Atmos, Dolby Digital AC4 and DTS HD, G
467,290 Ft
Buy
Unsealed
Order Code: WK690f3a5e
75" LG 75QNED86 - Television Free delivery
to Alza branch
5.0
75" LG 75QNED86
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz, Mini LED, HDR10, HLG and Dolby Vision IQ, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, voice control, Netflix, HBO Max, Voyo, Telly, Google Assistant, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 400×400, 40W speaker(s), Dolby Atmos and Ultra Surround, G
709,490 Ft
Buy
Unsealed
Order Code: WK612g14
65" LG OLED65G23 - Television Free delivery
to Alza branch
4.4 15×
65" LG OLED65G23
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz, HDR10, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, voice control, Google Assistant, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 300×300, 60 W speaker(s), Dolby Atmos, Dolby Digital AC3, Dolby Digital AC4 and Ultra Surround, F
522,490 Ft
Buy
Unsealed
Order Code: WK612e16b
75" Sony Bravia XR-75X95K - Television Free delivery
to Alza branch
4.0
75" Sony Bravia XR-75X95K
Television - SMART LED, 191cm, 4K Ultra HD, 100 / 120Hz, Mini LED, HDR10, Dolby Vision and HLG, local dimming, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, USB recording, WiFi, Bluetooth, DLNA, Chromecast, Miracast, game mode, voice control, Apple TV, Netflix, HBO Max, Voyo, Google Assistant, Apple Airplay 2, mobile device pairing, Google TV, VESA 300×300, 6x 10WW speaker(s), Acoustic Multi-Audio, Dolby Atmos and DTS Digital Surround, E
1,354,390 Ft
Buy
Unsealed
Order Code: WS7912a1
75" Sony Bravia XR-75A95J - Television Free delivery
to Alza branch
5.0
75" Sony Bravia XR-75A95J
Television - SMART ANDROID LED, 191cm, 4K Ultra HD, 100 / 120Hz, Direct LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, USB recording, LAN, WiFi, Bluetooth, Miracast, game mode, voice control, Netflix, HBO Max, Steam Link, Voyo, Apple Airplay 2, mobile device pairing, Android TV, VESA 300×300, 50W speaker(s), Acoustic Multi-Audio, Dolby Atmos and DTS Digital Surround, G
1,072,190 Ft
Buy
Unsealed
Order Code: WS7912a
5.0
55" Hisense 55U7QF
Television - SMART QLED, 139cm, 4K Ultra HD, PCI Hisense 2500 (50Hz), Direct LED, HDR10+, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, Apple TV, Netflix, Voyo, mobile device pairing, Vidaa, VESA 300×200, 20W speaker(s), Dolby Atmos, G
189,990 Ft
Buy
Unsealed
Order Code: HIS020q7b
77" Sony Bravia OLED KD-77AG9 - Television Free delivery
to Alza branch
77" Sony Bravia OLED KD-77AG9
Television - SMART ANDROID OLED, 195cm, 4K Ultra HD, 100 / 120Hz, HDR10, Dolby Vision and HLG, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Chromecast, Miracast, HbbTV, game mode, voice control, Netflix, HBO GO, Apple Airplay 2, Android TV, VESA 300×300, 60W speaker(s), Dolby Atmos and DTS Digital Surround, G
1,079,990 Ft
Buy
Unsealed
Order Code: WS1020l
85'' Sony Bravia KD-85ZH8 - Television Free delivery
to Alza branch
85'' Sony Bravia KD-85ZH8
Television - SMART ANDROID LED, 215cm, Ultra HD 8K, 100 / 120Hz, Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, WiFi, Bluetooth, HBO GO, Android TV, VESA 400×400, 60W speaker(s), Dolby Atmos and Dolby Audio Processing, G
2,500,990 Ft
Buy
Unsealed
Order Code: WS1022b3b
4.5 14×
43“ Thomson 43UG6400
Television - SMART ANDROID LED, 109cm, 4K Ultra HD, PPI 1500 (50Hz), Direct LED, HDR10 and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 2× HDMI, 1× USB, LAN, WiFi, Bluetooth, DLNA, Chromecast, HbbTV 2,0, voice control, Netflix, HBO Max, Steam Link, Voyo, Google Assistant, Amazon Alexa, mobile device pairing, Android TV, VESA 200×200, 16W speaker(s), Dolby Digital Plus, F
128,090 Ft
Buy
Unsealed
Order Code: WK680l3
65" TCL 65X10 - Television
Free delivery
to Alza branch
65" TCL 65X10
Television - SMART ANDROID QLED, 164cm, 4K Ultra HD, PPI 3200 (100Hz), Mini LED, HDR10, HDR10+, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, WiFi, Bluetooth, DLNA, Chromecast, HbbTV 2,0, game mode, voice control, Apple TV, Netflix, HBO GO, Google Assistant, Amazon Alexa, mobile device pairing, Android TV, VESA 400×200, 50W speaker(s), Dolby Atmos
825,090 Ft
Buy
Unsealed
Order Code: WK690f3a1
75" LG 75SM9900PLA - Television Free delivery
to Alza branch
75" LG 75SM9900PLA
Television - SMART LED, 189cm, Ultra HD 8K, TruMotion 4700 (100Hz), Direct LED, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, Miracast, game mode, voice control, Apple TV, Netflix, HBO GO, Google Assistant, Amazon Alexa, WebOS 4.0, VESA 600×400 mm, 40W speaker(s), B
827,970 Ft
Buy
Unsealed
Order Code: WK607x6c2
98" Samsung QE98QN90A - Television Free delivery
to Alza branch
4.5
98" Samsung QE98QN90A
Television - SMART QLED, 249cm, 4K Ultra HD, PQI 4500 (100Hz), Direct LED, HDR10, HDR10+ and HLG, local dimming, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, Tizen OS, VESA 600×400, Dolby Digital Plus, E
2,273,090 Ft
Buy
As good as new
Order Code: WR178r90
83" LG OLED83C21 - Television Free delivery
to Alza branch
5.0
83" LG OLED83C21
Television - SMART OLED, , 4K Ultra HD, 100 / 120Hz, HDR10, Dolby Vision, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, voice control, Netflix, HBO Max, Voyo, Telly, Google Assistant, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 400×400, 40W speaker(s), Dolby Atmos, Dolby Digital AC3, Dolby Digital AC4 and Ultra Surround, F
1,187,990 Ft
Buy
As good as new
Order Code: WK612g0110
77" LG OLED77C22 - Television Free delivery
to Alza branch
5.0
77" LG OLED77C22
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz, HDR10, Dolby Vision, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, voice control, Netflix, HBO Max, Voyo, Telly, Google Assistant, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 300×200, 40 W speaker(s), Dolby Atmos and Ultra Surround, F
1,041,390 Ft
Buy
As good as new
Order Code: WK612g09d11
65" Samsung The Frame QE65LS03BG - Television Free delivery
to Alza branch
4.2
65" Samsung The Frame QE65LS03BG
Television - SMART QLED, 165cm, 4K Ultra HD, PQI 3500 (100Hz), HDR10, HDR10+ and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 400×300, Dolby Atmos and Dolby Digital Plus, G
467,490 Ft
Buy
As good as new
Order Code: WR176o3
4.9 23×
48" LG OLED48C31
Television - SMART OLED, 121cm, 4K Ultra HD, 100 / 120Hz, HDR10, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, voice control, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 300×200, 40 W speaker(s), Dolby Atmos, AI Sound Pro and Dolby Digital, F
292,890 Ft
Buy
As good as new
Order Code: WK612c03a10

Televisions

Televisions

The most important parameter when buying a television is its size, with one simple rule – the bigger, the better. 3D televisions, with the help of special glasses, are able to deliver space perception to the viewer. Depending on the technology used, there are LED TVs, LCD TVs and plasma TVs. The individual specs can vary to a high degree, but the presence of a DVB-T digital tuner to receive terrestrial broadcasts is a must in every model. Some televisions boast DVB-C or DVB-S tuners to receive digital transmission over cable or satellite respectively.

Manufacturers have perfected the two technologies currently used, and although the principles of signal processing and display technologies are different, both guarantee an immersive experience. In addition to regular-sized models, LCD and LED TVs also come in small sizes (portable TVs), while plasma TVs usually feature larger diagonals.

LCD TV
LCD TV screens are thin and flat. They use liquid-crystal technology to display the picture. The image is made up of a large number of points, or pixels. Each pixel is composed of three sub-pixels (a red, a green and a blue one according to the RGB colour model). Utilising modern technologies, it is possible to control the luminance of each pixel individually, thus achieving millions of colour combinations. Unlike potentially eye-damaging CRT TVs, LCD technology is kinder to the eye and more energy efficient. Some of the most important parameters when selecting an LCD TV are the screen size, resolution, response time, contrast ratio, brightness and viewing angles.

LED TV
LED TVs use the same technology as LCD TVs, but they use bright LEDs for their backlight, ensuring better contrast and lower power consumption.

Plasma Television
Plasma televisions utilise ionized noble gases, neon and xenon. These gases are housed in small cells between two glass plates and when electrical energy is applied, the cell lights up. Three such cells (red, green and blue) form a single pixel. Combining various luminance intensities of the individual cells, the pixel gets its final colour, and all together they form the whole picture. Some important parameters to look for when selecting a plasma television are the diagonal size, resolution, contrast ratio, brightness and viewing angles.

3D TV
Three-dimensional TVs use two different technologies - active and passive. Active 3D technology requires a set of powered glasses, which dim the lenses in a regular rhythm, meaning your eye sees only the image intended for it. Passive 3D technology, on the other hand, uses polarised lenses, blocking half the lines and delivering only 1920 × 540 pixels. The advantage of the latter is a simpler design, which is reflected in a more affordable price, but the maximum resolution is lower than with active 3D technology.

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