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When choosing a television, you should first consider whether you want a model with or without smart features. You should also consider the size, resolution, optimal viewing distance, refresh rate, type of tuner (terrestrial, cable or satellite broadcasting), and other practical functions.

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Classic or Smart – Which is Better?

Smart TV 

In addition to standard television broadcasts, smart TVs allow you to watch Youtube videos, view pictures and videos from your mobile phone or tablet, and much more (functions vary from model to model). To use all these functions you must be connected to the Internet. Compared to traditional TVs with similar image quality, Smart TVs are slightly more expensive.

Classic TV

Compared with smart TVs with similar picture quality, classic TVs are cheaper but don't have the range of functions that smart TVs offer. Instead they are only suitable for watching TV and playing movies from a computer or DVD/Blu-ray player.

What else should I consider when buying a TV?

Consider the optimum viewing distance, size and resolution.

When choosing the size and resolution of a television, you should consider how far you will be sitting from the TV.

Screen Size (1"= 2.54cm) / What you will see SD programs, DVD movies* HD programs, Blu-ray movies*
Up to 32" (approx. 81cm) 1.5 to 2.4m 0.9 to 1.3m
39-50" (approx. 99-127cm) 2.9 to 3.7m 1.5 to 2m
55-65" (approx. 140-165cm) 4 to 4.8m 2.2 to 2.6m
75-100" (approx. 191-254cm) 5.6 to 7.5m 3 to 4m

*A large proportion of television programs are now broadcast in SD resolution (576p), whereas some programs broadcast in HD (720p or 1080i).

  • To watch SD programs or movies on DVD, a model with a resolution of 1366x768 pixels will suffice.
  • To watch HD programs or movies on Blu-ray, we recommend a model with Full HD resolution (1920×1080 pixels) or higher.
  • If you plan to watch movies in 4K resolution (3840×2160 pixels or higher), choose from our range of 4K TVs.

Panel Refresh Rate

  • 50Hz panel - found on cheaper TVs. Compared with 100Hz panels, images are less smooth and sharp during fast-moving scenes.
  • 100Hz panel - provides sharp and smooth images during fast-moving scenes. You will really notice the difference in quality when watching sports or action movies.

TV Tuner Types

  • DVB-S/S2 - for receiving satellite television broadcasts.
  • DVB-C - for receiving cable television.
  • DVB-T - for digital terrestrial (aerial) broadcasting. 
  • DVB-T2 + HEVC - for digital terrestrial (aerial) TV broadcasting with the new standard. 

It is important to make sure that the place where the TV will be used has access to the same type of broadcast that the TV itself supports. Don't forget to buy a cable to connect the TV to a satellite, antenna, or a cable TV socket.

Backlight (only LED LCD TV)

  • Direct TV with LED - compared with Edge LED, these models offer evenly backlit displays and truer black colour, providing better contrast. The disadvantage is the higher price and usually larger dimensions (depth).
  • Television with Edge LED - compared with similarly sized TVs with Direct LED, these models are often less expensive and have a smaller dimensions (depth). However, they usually provides less contrast and lower illumination. The difference is especially apparent towards the sides of the TV screen, which may be somewhat lighter.

Useful Features and Functions

  • WiFi - wirelessly connect your TV to a home network and the Internet.
  • Bluetooth - wirelessly connect a TV soundbar, speakers, headphones, keyboard or mouse.
  • USB connector - play movies from an external storage device; connect a keyboard or mouse.
  • Miracast feature - wirelessly display photos or play videos from your phone and tablet on your TV.
  • Widi function - wirelessly view pictures, play videos, or display your laptop screen.
  • PIP / PBP / POP - watch two television stations at once.
  • CI slot - insert the card and connect directly to a TV with a satellite or cable television outlet. So you don't need to purchase a set-top box.
  • PVR (Personal View Recorder) - record a film, serial or program on a USB disk or flash drive. On a TV with a dual tuner you can simultaneously record one TV station while watching another.
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969 Results
77" LG OLED77C22 - Television Free delivery
to Alza branch
5.0
77" LG OLED77C22
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz, HDR10, Dolby Vision, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, voice control, Netflix, HBO Max, Voyo, Telly, Google Assistant, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 300×200, 40 W speaker(s), Dolby Atmos and Ultra Surround, F
1,041,390 Ft
Buy
As good as new
Order Code: WK612g09d11
65" Samsung The Frame QE65LS03BG - Television Free delivery
to Alza branch
4.2
65" Samsung The Frame QE65LS03BG
Television - SMART QLED, 165cm, 4K Ultra HD, PQI 3500 (100Hz), HDR10, HDR10+ and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 400×300, Dolby Atmos and Dolby Digital Plus, G
467,490 Ft
Buy
As good as new
Order Code: WR176o3
4.9 23×
48" LG OLED48C31
Television - SMART OLED, 121cm, 4K Ultra HD, 100 / 120Hz, HDR10, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, voice control, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 300×200, 40 W speaker(s), Dolby Atmos, AI Sound Pro and Dolby Digital, F
292,890 Ft
Buy
As good as new
Order Code: WK612c03a10
4.7 41×
55" Samsung QE55Q60C
Television - SMART QLED, 139cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 200×200, Dolby Digital Plus, F
191,190 Ft
Buy
As good as new
Order Code: WR176n4
75" Hisense 75U9GQ - Television Free delivery
to Alza branch
75" Hisense 75U9GQ
Television - SMART QLED, 191cm, 4K Ultra HD, PCI Hisense 3300 (100Hz), Mini LED, HDR10, HDR10+, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, game mode, Apple TV, Netflix, Voyo, mobile device pairing, Vidaa, VESA 600×400, 90W speaker(s), Dolby Atmos, G
975,090 Ft
Buy
As good as new
Order Code: HIS022x4
55" Samsung QE55QN90B - Television Free delivery
to Alza branch
5.0 17×
55" Samsung QE55QN90B
Television - SMART QLED, 139cm, 4K Ultra HD, PQI 4600 (100Hz), Mini LED, HDR10, HDR10+ and HLG, local dimming, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, Netflix, HBO Max, Voyo, Telly, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 200×200, 60W speaker(s), Dolby Atmos and Dolby Digital Plus, F
323,090 Ft
Buy
As good as new
Order Code: WR177n8
75" Sony Bravia XR-75Z9J - Television Free delivery
to Alza branch
75" Sony Bravia XR-75Z9J
Television - SMART ANDROID LED, 191cm, Ultra HD 8K, 100 / 120Hz, Direct LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, USB recording, LAN, WiFi, Bluetooth, Miracast, game mode, voice control, Netflix, HBO Max, Steam Link, Voyo, Apple Airplay 2, mobile device pairing, Android TV, 90W speaker(s), Acoustic Multi-Audio, Dolby Atmos and DTS Digital Surround, G
1,439,790 Ft
Buy
As good as new
Order Code: WS7912b
3.6
50" JVC LT-50VAQ6135
Television - SMART ANDROID QLED, 127cm, 4K Ultra HD, PPI 2600 (50Hz), Direct LED, HDR10 and Dolby Vision, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, DLNA, Chromecast, Miracast, HbbTV 2,0, Netflix, HBO Max, Steam Link, Voyo, mobile device pairing, Android TV, VESA 100×100, 20W speaker(s), DTS HD, DTS TruSurround and Dolby Audio Processing, F
210,890 Ft
Buy
As good as new
Order Code: WJV052h
75" LG 75UR7600 - Television Free
delivery
4.8
75" LG 75UR7600
Television - SMART LED, 191cm, 4K Ultra HD, 50 / 60Hz, Direct LED, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, plays 360° video, Amazon Alexa, Apple Airplay 2, mobile device pairing, webOS, VESA 400×400, 20 W speaker(s), AI Sound and Dolby Digital, F
249,590 Ft
Buy
In stock 1 pcs
Order Code: WK612f08f0
3.7
24" Hyundai HLM 24T305 SMART
Television - SMART LED, 61cm, HD Ready , CMP 200 (50Hz), Direct LED, HDR10 and HLG,, 2× HDMI, 1× USB, CI+, LAN, DLNA, HbbTV 2,0, VESA 75×75, 5 W speaker(s), Dolby Audio Processing, E
51,190 Ft
Buy
Unsealed
Order Code: WHY210l9g
50" TCL 50C809 - Television Free delivery
to Alza branch
50" TCL 50C809 + 3 év garancia regisztráció után
Television - SMART QLED, 127cm, 4K Ultra HD, 144Hz, Mini LED, HDR10, HDR10+, Dolby Vision, HLG and Dolby Vision IQ, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 1× USB, LAN, Bluetooth, DLNA, Chromecast, Miracast, voice control, Google Assistant, Amazon Alexa, Apple Airplay 2, mobile device pairing, Google TV, VESA 300×300, Dolby Atmos, DTS HD, Dolby Audio, DTS:X and DTS Virtual: X, G
Pre-sale price
337,390 Ft
Expected June 15, 2024
Order Code: WK690b9h4
75" Philips 75PUS7009 - Television Free delivery
to Alza branch
75" Philips 75PUS7009
Television - SMART LED, 191cm, 4K Ultra HD, 50 / 60Hz, Direct LED, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, LAN, WiFi, DLNA, Miracast, Google Assistant, Amazon Alexa, mobile device pairing, Titan OS, VESA 600×600, 20 W speaker(s), Dolby Atmos, Dolby Digital Plus, DTS HD, Dolby Digital and DTS:X, E
Pre-sale price
387,990 Ft
We accept pre-orders
Order Code: WC389u67
83" Samsung QE83S90D - Television Free delivery
to Alza branch
83" Samsung QE83S90D
Television - SMART OLED, , 4K Ultra HD, 100 / 120Hz,, 4× HDMI, 2× USB, LAN, WiFi, Bluetooth, DLNA, HbbTV 2,0, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, Dolby Atmos, F
Pre-sale price
2,039,990 Ft
Expected July 3, 2024
Order Code: WR175k8
4.0
50" Samsung UE50CU7092
Television - SMART LED, 127cm, 4K Ultra HD, 50 / 60Hz, HDR10+ and HLG,, 3× HDMI, 1× USB, CI+, LAN, WiFi, Bluetooth, HbbTV 2,0, mobile device pairing, Tizen OS, VESA 200×200, 20 W speaker(s), Dolby Digital Plus, G
Discounted -9 %
139,990 Ft 154,990 Ft
Buy
Ordered on request 1 pcs
Expected 17/06/2024
Order Code: WR176c2
97" LG OLED97M49 - Televize
Free
delivery
97" LG OLED97M49
Televize
Pre-sale price
11,199,990 Ft
We accept pre-orders
Order Code: WK601762
5.0
32" Toshiba 32LV3E63DG
Television - SMART LED, 81cm, Full HD , 50 / 60Hz, Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 2× HDMI, 1× USB, CI+, USB recording, LAN, WiFi, Bluetooth, Miracast, mobile device pairing, Vidaa, VESA 75×75, 12 W speaker(s), DTS decoder, E
96,190 Ft
Buy
Ordered on request 3 pcs
Expected 07/08/2024
Order Code: WB033g560b
4.8 15×
32" Orava LT-848
Television - SMART LED, 81cm, Full HD , UMR 300 (50Hz), Direct LED, DVB-T2/S2/C, H.265/HEVC, 2× HDMI, 1× USB, USB recording, WiFi, DLNA, HbbTV, VESA 200×100, 12 W speaker(s), F
84,390 Ft
Buy
Ordered on request 2 pcs
Expected 16/06/2024
Order Code: WO432n7
65" LG OLED65G42 - Televize Free
delivery
65" LG OLED65G42
Televize
Pre-sale price
1,239,990 Ft
We accept pre-orders
Order Code: WK601735
75" LG 75UT91003 - Televize Free
delivery
75" LG 75UT91003
Televize
Pre-sale price
639,990 Ft
We accept pre-orders
Order Code: WK60159
86" LG 86QNED85 - Televize Free
delivery
86" LG 86QNED85
Televize
Pre-sale price
1,319,990 Ft
We accept pre-orders
Order Code: WK60163
3.0
43" Orava LT-ANDR43 4K1
Television - SMART ANDROID LED, 109cm, 4K Ultra HD, 50 / 60Hz, Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Chromecast, HbbTV, mobile device pairing, Android TV, VESA 100×100, 20 W speaker(s), DTS HD, F
149,890 Ft
Buy
Ordered on request 1 pcs
Expected 16/06/2024
Order Code: WO446j3a
50" LG 50UT91003 - Televize Free
delivery
50" LG 50UT91003
Televize
Pre-sale price
319,990 Ft
We accept pre-orders
Order Code: WK60127
85" Sony Bravia 9 - Television Free
delivery
85" Sony Bravia 9
Television - SMART ANDROID, 215cm, 4K Ultra HD, 100 / 120Hz, Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, voice control, Google Assistant, Apple Airplay 2, Android TV, VESA 400×400, Acoustic Surface Audio+, Dolby Atmos, DTS Digital Surround, DTS HD and DTS:X, D
2,024,990 Ft
Buy
Ordered on request 2 pcs
Expected 20/06/2024
Order Code: WS1022a6a3
42" LG OLED42C42 - Televize Free
delivery
42" LG OLED42C42
Televize
Pre-sale price
519,990 Ft
We accept pre-orders
Order Code: WK601712

Televisions

Televisions

The most important parameter when buying a television is its size, with one simple rule – the bigger, the better. 3D televisions, with the help of special glasses, are able to deliver space perception to the viewer. Depending on the technology used, there are LED TVs, LCD TVs and plasma TVs. The individual specs can vary to a high degree, but the presence of a DVB-T digital tuner to receive terrestrial broadcasts is a must in every model. Some televisions boast DVB-C or DVB-S tuners to receive digital transmission over cable or satellite respectively.

Manufacturers have perfected the two technologies currently used, and although the principles of signal processing and display technologies are different, both guarantee an immersive experience. In addition to regular-sized models, LCD and LED TVs also come in small sizes (portable TVs), while plasma TVs usually feature larger diagonals.

LCD TV
LCD TV screens are thin and flat. They use liquid-crystal technology to display the picture. The image is made up of a large number of points, or pixels. Each pixel is composed of three sub-pixels (a red, a green and a blue one according to the RGB colour model). Utilising modern technologies, it is possible to control the luminance of each pixel individually, thus achieving millions of colour combinations. Unlike potentially eye-damaging CRT TVs, LCD technology is kinder to the eye and more energy efficient. Some of the most important parameters when selecting an LCD TV are the screen size, resolution, response time, contrast ratio, brightness and viewing angles.

LED TV
LED TVs use the same technology as LCD TVs, but they use bright LEDs for their backlight, ensuring better contrast and lower power consumption.

Plasma Television
Plasma televisions utilise ionized noble gases, neon and xenon. These gases are housed in small cells between two glass plates and when electrical energy is applied, the cell lights up. Three such cells (red, green and blue) form a single pixel. Combining various luminance intensities of the individual cells, the pixel gets its final colour, and all together they form the whole picture. Some important parameters to look for when selecting a plasma television are the diagonal size, resolution, contrast ratio, brightness and viewing angles.

3D TV
Three-dimensional TVs use two different technologies - active and passive. Active 3D technology requires a set of powered glasses, which dim the lenses in a regular rhythm, meaning your eye sees only the image intended for it. Passive 3D technology, on the other hand, uses polarised lenses, blocking half the lines and delivering only 1920 × 540 pixels. The advantage of the latter is a simpler design, which is reflected in a more affordable price, but the maximum resolution is lower than with active 3D technology.

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