Ultra HD Televisions

Ultra HD TVs are designed for demanding customers who need a very sharp image. With a 3840 × 2160 resolution, or roughly 8.3 million pixels, these TVs deliver four times the resolution than standard Full HD TVs. At such high resolutions, individual pixels become invisible, so you will see the finest details even standing very close to the screen. What are the other benefits of 4K TVs?

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The Main Benefits of 4K TVs

  • High resolution delivers crisp details.
  • The HDR standard offers an image with a richer range of colors.
  • Higher frame rates ensure a smoother and sharper image.
  • Using the Upscaling feature, lower resolution images are converted into 4K quality.
  • Higher pixel density allows watching 4K televisions from a smaller distance.
  • Powerful 4K TVs can handle high-speed Internet browsing and app usage.
  • Today, there is plenty of content at 4K resolution, so a 4K TV is now worth the investment.

Compare the size of Full HD and 4K TVs

Full HD and 4K image quality comparison

Important Parameters to Consider When Buying a 4K TV

Screen Size

The majority of 4K TVs have screens sizes of 55" (140cm) and larger, and when viewed, the optimal eye distance from the screen is 1.5 times its height, which is approximately 1.2m. When choosing the screen size, take into consideration the layout of your living room and avoid causing excessive fatigue of your eyes.

4K Panel Refresh Rate

The image processing frequency value determines the smoothness of the resulting image, shown in Hertz, and the 4K television ranges from 50 to 100Hz. The higher the refresh rate of the panel, the smoother the image the TV can offer you.

Tuner Type

For all types of TVs, including those with 4K support, the tuner takes care of receiving and processing TV signals. To tune into your favourite shows, you need to have a TV with a tuner that supports the same broadcasts as available with the 4K TV.

  • DVB-T - allows you to receive standard antenna broadcasts.
  • DVB-T2 - for antenna broadcasting with more efficient encoding, more data streaming and better picture quality. In 2021 it will completely replace the DVB-T standard.
  • DVB-S2 - together with a satellite, it provides satellite reception.
  • DVB-C - Allows for cable reception.

and

When choosing a 4K TV, follow our general guide on selecting a TV. Here you will find more information about SMART features, inputs and outputs, image and power technologies.

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43" LG 43NU8E0B3LA
Television - LED, 109cm, 4K Ultra HD, 50/60 Hz, HDR10, matte display, DVB-T2/S2/C, 3× HDMI 2.0, 1× USB, WiFi, Bluetooth, Chromecast, game mode, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 300×200, 20W speaker performance, Dolby Digital AC3, model year 2026, SMART - webOS
BLACK FRIDAY -8 % 109,490 Ft 119,990 Ft
Currently Unavailable
Order Code: WK6016c92
85" Sony Bravia 9 II (K85XR95M2PB. CEI) - Television
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Free delivery
to Alza branch
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85" Sony Bravia 9 II (K85XR95M2PB. CEI)
Television - RGB Mini LED, 215cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 400×400, 80W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
  1,999,990 Ft
On the way 2 pcs
Expected 13/11/2026
Order Code: WS8015a18
75" Hisense 75U7SE - Television
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75" Hisense 75U7SE
Television - Mini LED, 191cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), maximum brightness 1400 nits, HDR10+, local dimming, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, Bluetooth, Chromecast, Miracast, game mode, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 500×400, DTS:X, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Vidaa
  377,990 Ft
On the way > 5 pcs
Expected 20/11/2026
Order Code: HIS022x8ax17
55" Sharp 55HP6265E - Television
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55" Sharp 55HP6265E
Television - QLED, 139cm, 4K Ultra HD, 50/60 Hz, HDR10, Dolby Vision, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Google Assistant, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 400×300, 24W speaker performance, Dolby Atmos, Dolby Digital AC4, Dolby Digital, Dolby Digital Plus, model year 2025, SMART - Google TV
  172,990 Ft
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Ordered on request
Order Code: WB055y2def14
100" Hisense 100E7S PRO - Television
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5.0 3×
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100" Hisense 100E7S PRO
Television - QLED, 254cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), maximum brightness 400 nits, HDR10+, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, Bluetooth, Chromecast, Miracast, game mode, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 800×400, DTS:X, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Vidaa
Discounted -23 % 499,990 Ft 649,890 Ft
On the way > 5 pcs
Expected 20/11/2026
Order Code: HIS022x8ax11
65" Sencor SLE 65US804B - Television
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3.7 3×
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65" Sencor SLE 65US804B
Television - LED, 165cm, 4K Ultra HD, 50/60 Hz, maximum brightness 260 nits, HDR10, DVB-T2/S2/C, 3× HDMI 2.0, 2× USB, CI+, USB recording, WiFi, Bluetooth, Miracast, voice control, Oneplay, YouTube, Disney+, HBO Max, VESA 200×200, 20W speaker performance, Dolby Digital Plus, model year 2025, SMART - webOS
BLACK FRIDAY -5 % 147,090 Ft 155,090 Ft
Currently Unavailable
Order Code: WS524g6e4
5.0 2×
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65" JVC LT-65VDQ9435
Television - QLED, 165cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), HDR10+, Dolby Vision, matte display, WiFi, Bluetooth, Miracast, game mode, voice control, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 400×200, 24W speaker performance, DTS:X, Dolby Atmos, model year 2025, SMART - Vidaa
  252,990 Ft
On the way > 5 pcs
Expected 20/11/2026
Order Code: WHY232cha1
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98" TCL 98X11L
Television - Mini LED, 249cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), maximum brightness 10000 nits, HDR10+, Dolby Vision, local dimming (20736 zones), DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Miracast, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 600×400, 360W speaker performance, DTS:X, DTS HD, Dolby Atmos, Dolby Digital Plus, built-in subwoofer, model year 2026, SMART - Google TV
Discounted -28 % 2,499,990 Ft 3,499,990 Ft
On the way 2 pcs
Expected 20/11/2026
Order Code: WK691j5
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136" Hisense 136MX
Television - MicroLED, 4K Ultra HD, 100/120 Hz, maximum brightness 10000 nits, HDR10+, anti-reflective screen, 3× HDMI 2.1, 2× USB, Bluetooth, Miracast, game mode, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, 120W speaker performance, DTS Virtual:X, Dolby Atmos, Dolby Digital AC4, model year 2025, SMART - Vidaa
  39,999,990 Ft
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Ordered on request
Order Code: HIS020l9f021
65" Philips 65OLED761 - Television
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65" Philips 65OLED761
Television - OLED, 165cm, 4K Ultra HD, 100/120 Hz, maximum brightness 1000 nits, HDR10+, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, voice control, Ambilight, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 300×300, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Titan OS
BLACK FRIDAY -19 % 459,990 Ft 569,850 Ft
Currently Unavailable
Order Code: WC389y10b2
85" Philips 85PQS9001 - Television
Energy efficiency class
Free delivery
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85" Philips 85PQS9001
Television - QLED, 215cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), maximum brightness 500 nits, HDR10+, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, voice control, Ambilight, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 600×400, 50W speaker performance, DTS:X, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Titan OS
New arrival 629,280 Ft
On the way > 5 pcs
Expected 13/11/2026
Order Code: WC369qa7
75" Blaupunkt 75MCG8000S - Television
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Free delivery
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75" Blaupunkt 75MCG8000S
Television - Mini LED, 191cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), HDR10, Dolby Vision, 3× HDMI 2.0, 2× USB, CI+, WiFi, Bluetooth, Chromecast, voice control, Google Assistant, Oneplay, YouTube, Netflix, Disney+, VESA 400×300, 44W speaker performance, Dolby Atmos, built-in subwoofer, model year 2025, SMART - Google TV
  392,890 Ft
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Ordered on request
Order Code: TVblau014d4
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55" JVC LT-55VD3505
Television - LED, 139cm, 4K Ultra HD, 50/60 Hz, HDR10, Dolby Vision, matte display, WiFi, Miracast, game mode, voice control, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 200×200, 16W speaker performance, Dolby Digital AC3, model year 2025, SMART - Vidaa
  134,490 Ft
On the way > 5 pcs
Expected 20/11/2026
Order Code: WJV065w82a
75" Philips 75PQS8611 - Television
Energy efficiency class
Free delivery
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75" Philips 75PQS8611
Television - QLED, 191cm, 4K Ultra HD, 50/60 Hz, maximum brightness 350 nits, HDR10+, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, voice control, Ambilight, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 300×300, 20W speaker performance, DTS:X, Dolby Atmos, model year 2026, SMART - Titan OS
New arrival 424,710 Ft
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In stock > 5 pcs
Order Code: WC369qa6
77" Philips 77OLED811 - Television
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77" Philips 77OLED811
Television - OLED, 195cm, 4K Ultra HD, 100/120 Hz (165 Hz in Game Mode), maximum brightness 1900 nits, HDR10+, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, voice control, Ambilight, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 400×300, 70W speaker performance, DTS:X, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Titan OS
New arrival 896,790 Ft
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In stock > 5 pcs
Order Code: WC369qa10
77" Philips 77OLED761 - Television
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77" Philips 77OLED761
Television - OLED, 195cm, 4K Ultra HD, 100/120 Hz, maximum brightness 1500 nits, HDR10+, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, voice control, Ambilight, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 400×300, 50W speaker performance, DTS:X, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Titan OS
New arrival 707,960 Ft
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In stock 3 pcs
Order Code: WC369qa9
100" Philips 100PQS9001 - Television
Energy efficiency class
Free delivery
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100" Philips 100PQS9001
Television - QLED, 254cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), maximum brightness 500 nits, HDR10+, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, voice control, Ambilight, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, HBO Max, VESA 600×500, 50W speaker performance, DTS:X, Dolby Atmos, built-in subwoofer, model year 2026, SMART - Titan OS
New arrival 818,110 Ft
Buy
In stock 1 pcs
Order Code: WC369qa8
75" LG 75MRGB88B9B - Television
Energy efficiency class
Free delivery
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75" LG 75MRGB88B9B
Television - RGB Mini LED, 191cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), HDR10, Dolby Vision, local dimming, matte display, DVB-T2/S2/C, 3× HDMI 2.1, 1× USB, USB recording, WiFi, Bluetooth, Chromecast, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 300×200, 20W speaker performance, Dolby Atmos, Dolby Digital AC3, model year 2026, SMART - webOS
New arrival 549,990 Ft
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In stock 2 pcs
Order Code: wk6027c38
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48" LG OLED48B62LA
Television - OLED, 121cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, DVB-T2/S2/C, 4× HDMI 2.1, 1× USB, USB recording, WiFi, Bluetooth, Chromecast, Miracast, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 300×200, 20W speaker performance, Dolby Atmos, Dolby Digital AC3, model year 2026, SMART - webOS
BLACK FRIDAY -24 % 269,990 Ft 359,890 Ft
Currently Unavailable
Order Code: wk6027a41
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50" LG 50MRGB87B3B
Television - RGB Mini LED, 127cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), HDR10, Dolby Vision, local dimming, matte display, DVB-T2/S2/C, 4× HDMI 2.1, 2× USB, USB recording, WiFi, Bluetooth, Chromecast, Miracast, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 200×200, 20W speaker performance, Dolby Atmos, Dolby Digital AC3, model year 2026, SMART - webOS
BLACK FRIDAY -25 % 209,990 Ft 279,990 Ft
Currently Unavailable
Order Code: wk6026a17
55" LG 55MRGB87B3B - Television
Energy efficiency class
Discount
Free
delivery
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55" LG 55MRGB87B3B
Television - RGB Mini LED, 139cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), HDR10, Dolby Vision, local dimming, matte display, DVB-T2/S2/C, 4× HDMI 2.1, 2× USB, USB recording, WiFi, Bluetooth, Chromecast, Miracast, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 300×300, 20W speaker performance, Dolby Atmos, Dolby Digital AC3, model year 2026, SMART - webOS
BLACK FRIDAY -21 % 249,990 Ft 319,890 Ft
Currently Unavailable
Order Code: wk6026a16
4.6 11×
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43" Thomson 43MG7C15
Television - Mini LED, 109cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), maximum brightness 320 nits, HDR10+, Dolby Vision, local dimming, anti-reflective screen, 3× USB, CI+, WiFi, Bluetooth, Chromecast, game mode, voice control, Google Assistant, Oneplay, YouTube, Netflix, Disney+, VESA 200×200, 24W speaker performance, DTS HD, Dolby Atmos, model year 2025, SMART - Google TV
+Gift Service Premium Door-to-Door Service with a value of 20,610 Ft
BLACK FRIDAY -34 % 125,290 Ft 192,590 Ft
Currently Unavailable
Order Code: QWK680y29a
4.3 46×
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43" Thomson 43QG7C14
Television - QLED, 109cm, 4K Ultra HD, 100/120 Hz (144 Hz in Game Mode), Dolby Vision, DVB-T2/S2/C, 3× USB, WiFi, Bluetooth, Google Assistant, Oneplay, VESA 200×200, 16W speaker performance, Dolby Atmos,model year , SMART - Google TV
BLACK FRIDAY -33 % 104,890 Ft 157,200 Ft
Currently Unavailable
Order Code: WK680l4e
4.7 29×
Watch Price/Availability
65" JVC LT-65VA3335
Television - LED, 165cm, 4K Ultra HD, 50/60 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 3× HDMI 2.1, 2× USB, CI+, WiFi, Bluetooth, Chromecast, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 400×200, 24W speaker performance, DTS:X, DTS Virtual:X, Dolby Atmos, Dolby Digital Plus (E-AC-3), model year 2023, SMART - Android TV
BLACK FRIDAY -25 % 140,890 Ft 189,790 Ft
Currently Unavailable
Order Code: WJV065w6b2

Ultra HD Televisions - additional info

Ultra high definition television in 4K resolution is a new trend that is increasingly taking hold in living rooms. With a resolution of 3840x2160, an Ultra HD TV display contains 4 times as many pixels as a Full HD TV.  4K TV is thus four times the resolution.

Razor-sharp images

Ultra HD resolution means sharp images even with large diagonals. Enjoy brilliant images in great detail even with a giant TV, which at lower resolutions might not be the rule. Watch movies with sharp features and unmatched image quality that will fascinate you. After trying Ultra HD TV, you will not want anything else.

What Ultra HD TV?

You've decided to buy a TV with 4K Ultra HD resolution? Then you only need to choose the right Ultra HD TV to catch the eye. Our rich offer is ready for it. Choose between manufacturers such as Samsung, LG and Panasonic. 4K's worldwide popularity is deserved for its display quality, advanced technology and modern design.
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