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SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.

Sony equals the very best for gamers

Sony PlayStation consoles rightfully hold their place as one of the most popular gaming devices on the market. They are the ideal choice for those seeking maximum performance and exclusive games that tell the most incredible stories. Sony also provides a range of gaming accessories, such as gaming headphones and monitors under their new brand, Sony INZONE.

herni_sony
fotoaparaty sony

Capture every moment with Sony cameras

Sony Alpha cameras feature advanced technologies that help you capture the best photos and videos whenever you need to. Whether you're looking for a professional work tool with the widest selection of native lenses on the market, a compact camera for your summer vacation, or a vlogging camera to enhance your social media content, Sony's camera and camcorder lineup offers something for everyone.

Experience life to the fullest with Sony audio

Music is an integral part of our lives, and Sony has audio products with impeccable sound quality for any occasion. From top-of-the-line truly wireless headphones with noise cancellation to portable Bluetooth speakers, hi-fi and turntable systems, and modern home theater systems and soundbars, Sony has you covered.

audio sony
xperia sony

Sony Xperia

Sony mobile phones combine the best Sony technologies, distinctive design, and premium features. Capture photos using Sony Alpha camera technologies, connect your favourite wired headphones without the need for adapters, or enjoy videos on a display with a cinematic 21:9 aspect ratio. These are just some of the many distinctive features of Xperia mobile phones. Choose from flagship models, uncompromising compact devices, or versatile mid-range options.
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Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Compact Flash Memory Cards SONY Compact Flash Memory Cards Console & PC Games SONY Console & PC Games Digital Cameras SONY Digital Cameras Game Consoles Sony PlayStation Game Consoles Sony PlayStation Gaming Accessories SONY Gaming Accessories Gaming Mice SONY Gaming Mice Headphones SONY Headphones Home Theatre Systems SONY Home Theatre Systems Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Microphones SONY Microphones Monitors SONY Monitors Mouse Pads SONY Mouse Pads Nintendo Switch SONY Nintendo Switch Optical Drives SONY Optical Drives PC Controllers SONY PC Controllers PC Games SONY PC Games Phone Accessories SONY Phone Accessories PlayStation SONY PlayStation Portable Chargers SONY Portable Chargers Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players SD Cards SONY SD Cards Soundbars SONY Soundbars Speakers SONY Speakers Tablet Accessories SONY Tablet Accessories Televisions SONY Televisions USB-C Accessories SONY USB-C Accessories Video Cameras SONY Video Cameras Video Game Franchises SONY Video Game Franchises Video Players SONY Video Players VR SONY VR Webcams SONY Webcams Wireless Mice SONY Wireless Mice Xbox SONY Xbox
 
591 Results
Sony FE 70-200 mm f/4.0 G OSS II - Lens
Free delivery
Alzaboxes and stores
5.0 6×
Sony FE 70-200 mm f/4.0 G OSS II
Lens for digital mirrorless cameras, bayonet Sony FE, for Full Frame and APS-C, thread for 72 mm filters, autofocus, aperture ring, multifunction ring, stabilization, weight: 794 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 729,890 Ft
769,890 Ft
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In stock 2 pcs
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Order Code: OS032ab9a
Sony 55-210mm f/4.5-6.3 black - Lens
4.8 13×
Sony 55-210mm f/4.5-6.3 black
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 49 mm filters, autofocus, stabilization, weight: 345 g
Discounted -23 % 103,390 Ft 134,690 Ft
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In stock > 5 pcs
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Order Code: OS030m1
Sony 18-105 mm f/4.0 G SEL - Lens
4.7 10×
Sony 18-105 mm f/4.0 G SEL
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 72 mm filters, autofocus, weight: 427 g
Discounted -16 % 199,890 Ft 239,890 Ft
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In stock > 5 pcs
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Order Code: OS031a24
Sony FE 24-50 mm f/2.8 G - Lens
Free delivery
Alzaboxes and stores
5.0 5×
Sony FE 24-50 mm f/2.8 G
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 67 mm filters, autofocus, aperture ring, stabilization, weight: 440 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 459,890 Ft
499,890 Ft
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In stock 4 pcs
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Order Code: OS037a1
Sony 35mm f/1.8 - Lens
4.8 8×
Sony 35mm f/1.8
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 49 mm filters, autofocus, stabilization, weight: 154 g
Discounted -7 % 153,890 Ft 166,290 Ft
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In stock 5 pcs
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Order Code: OS030k3
Sony E 70-350mm f/4.5-6.3 G OSS - Lens
4.9 12×
Sony E 70-350mm f/4.5-6.3 G OSS
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 67 mm filters, autofocus, dust and moisture resistant, stabilization, weight: 625 g
292,390 Ft
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In stock 1 pcs
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Order Code: OS038b1
Sony FE 200-600mm F5.6-6.3 G OSS - Lens
Free delivery
Alzaboxes and stores
4.3 10×
Sony FE 200-600mm F5.6-6.3 G OSS
Lens bayonet Sony E, for Full Frame and APS-C, thread for 95 mm filters, autofocus, dust and moisture resistant, stabilization, weight: 2150 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 708,990 Ft
748,990 Ft
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In stock 2 pcs
Order Code: OS919a3
Sony HVL-F28RMA - External Flash
5.0 1×
Sony HVL-F28RMA
External Flash for Sony cameras, guide number: 28, synchronisation with multiple flashes
92,990 Ft
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In stock 2 pcs
Order Code: OSbl03
Sony FE 135 mm f/1.8 GM - Lens Free delivery
Alzaboxes and stores
5.0 1×
Sony FE 135 mm f/1.8 GM
Lens for digital mirrorless cameras, bayonet Sony FE, for Full Frame and APS-C, thread for 82 mm filters, autofocus, dust and moisture resistant, weight: 950 g
734,890 Ft
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In stock 3 pcs
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Order Code: OS031a135
Sony FE 24-105mm f/4.0 G OSS - Lens
Free delivery
Alzaboxes and stores
4.8 4×
Sony FE 24-105mm f/4.0 G OSS
Lens for digital SLR cameras, bayonet Sony E, for Full Frame and APS-C, thread for 77 mm filters, autofocus, dust and moisture resistant, stabilization, weight: 663 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 399,890 Ft
479,890 Ft
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In stock 3 pcs
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Order Code: OS034
Sony WLA-NS7B, Black - Speaker Accessory
4.5 2×
Sony WLA-NS7B, Black
Speaker Accessory - Wireless module for transmitting 360 Spacial audio to the SRS-NS7B speaker, compatible only with Sony Bravia XR TVs, optical output, USB power supply, also compatible with selected Sony headphones (WH-1000XM3, WF-1000XM3, WI-1000XM2, WH-1000XM4, WF-1000XM4, WH-XB900N, WH-XB700, WH-H910N, WH-H810)
29,990 Ft
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In stock 3 pcs
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Order Code: GS476f43c6
Sony SDXC 128GB Class 10 Pro UHS-II 260MB/s - Memory Card
5.0 7×
Sony SDXC 128GB Class 10 Pro UHS-II 260MB/s
Memory Card SDXC, 128GB, read speed up to 260MB/s, write speed up to 100MB/s, Class 10, UHS-II, U3
33,690 Ft
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In stock > 5 pcs
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Order Code: DU251c2g
Sony charger BC-QZ1 - Camera & Camcorder Battery Charger
5.0 9×
Sony charger BC-QZ1
Camera & Camcorder Battery Charger - the BC-QZ1 is designed for NP-FZ100 batteries, charging time approx. 2.5 hours, LED charge indicator
37,990 Ft
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In stock > 5 pcs
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Order Code: OT316b1
Sony E PZ 10-20mm F4 G - Lens
5.0 3×
Sony E PZ 10-20mm F4 G
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 62 mm filters, autofocus, dust and moisture resistant, weight: 178 g
Discounted -4 % 269,890 Ft 283,090 Ft
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In stock 2 pcs
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Order Code: OS038a8
Battery Sony NP-BX1 - Camera Battery
4.6 33×
Battery Sony NP-BX1
Camera Battery , lithium-ion (Li-ion) cell, 1,24 Ah, 3,6V
20,590 Ft
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In stock > 5 pcs
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Order Code: OT315w
Sony 24-70 mm f/4.0 ZA OSS Vario-Tessar - Lens Free delivery
Alzaboxes and stores
4.8 6×
Sony 24-70 mm f/4.0 ZA OSS Vario-Tessar
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 67 mm filters, autofocus, stabilization, weight: 426 g
321,390 Ft
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In stock 1 pcs
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Order Code: OS030j8
Sony SEL 20TC 2.0x for E mount - Teleconverter
4.0 2×
Sony SEL 20TC 2.0x for E mount
Teleconverter for Sony E mount, for both APS-C and FF mirrorless cameras, increases the focal length 2x, retains all lens functions (focusing, stabilization,. )
277,990 Ft
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In stock 3 pcs
Order Code: SNSEL01
Sony XQD 120GB - Memory Card
5.0 3×
Sony XQD 120GB
Memory Card XQD, 120GB, read speed up to 440MB/s, write speed up to 400MB/s
101,590 Ft
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In stock 2 pcs
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Order Code: DU250a6b
Sony Tough Professional SDXC 64GB - Memory Card
4.6 5×
Sony Tough Professional SDXC 64GB
Memory Card SDXC, 64GB, read speed up to 300MB/s, write speed up to 299MB/s, Class 10, UHS-II, U3, V90Video Class 90
77,190 Ft
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In stock > 5 pcs
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Order Code: DU250a7a6
SONY FE 16mm f/1.8 G - Lens Free delivery
Alzaboxes and stores
4.0 2×
SONY FE 16mm f/1.8 G
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame, thread for 67 mm filters, autofocus, stabilization, weight: 304 g
379,890 Ft
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In stock 3 pcs
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Info
Order Code: OS032ac01
Sony FE 24-70mm f/2.8 GM - Lens
Free delivery
Alzaboxes and stores
5.0 5×
Sony FE 24-70mm f/2.8 GM
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 82 mm filters, autofocus, weight: 886 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 649,890 Ft
769,890 Ft
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In stock 4 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS031a26a
Sony FE 24mm f/2.8 G - Lens
5.0 3×
Sony FE 24mm f/2.8 G
Lens bayonet Sony E,, thread for 49 mm filters, autofocus, aperture ring, weight: 162 g
277,990 Ft
Buy
In stock 2 pcs
Order Code: OS02428
Sony FE 20-70mm f/4 G - Lens
Free delivery
Alzaboxes and stores
5.0 3×
Sony FE 20-70mm f/4 G
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame, without filter thread, autofocus, dust and moisture resistant, weight: 488 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 519,890 Ft
599,890 Ft
Buy
In stock 2 pcs
Order Code: OS030s1
Sony FE 90mm F2.8 Macro G OSS - Lens
Free delivery
Alzaboxes and stores
4.0 4×
Sony FE 90mm F2.8 Macro G OSS
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 62 mm filters, autofocus, stabilization, weight: 602 g
Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration  1.4.2026 - 31.7.2026 419,890 Ft
459,890 Ft
Buy
In stock 3 pcs
Order Code: OS030m8
Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Compact Flash Memory Cards SONY Compact Flash Memory Cards Console & PC Games SONY Console & PC Games Digital Cameras SONY Digital Cameras Game Consoles Sony PlayStation Game Consoles Sony PlayStation Gaming Accessories SONY Gaming Accessories Gaming Mice SONY Gaming Mice Headphones SONY Headphones Home Theatre Systems SONY Home Theatre Systems Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Microphones SONY Microphones Monitors SONY Monitors Mouse Pads SONY Mouse Pads Nintendo Switch SONY Nintendo Switch Optical Drives SONY Optical Drives PC Controllers SONY PC Controllers PC Games SONY PC Games Phone Accessories SONY Phone Accessories PlayStation SONY PlayStation Portable Chargers SONY Portable Chargers Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players SD Cards SONY SD Cards Soundbars SONY Soundbars Speakers SONY Speakers Tablet Accessories SONY Tablet Accessories Televisions SONY Televisions USB-C Accessories SONY USB-C Accessories Video Cameras SONY Video Cameras Video Game Franchises SONY Video Game Franchises Video Players SONY Video Players VR SONY VR Webcams SONY Webcams Wireless Mice SONY Wireless Mice Xbox SONY Xbox
 

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.

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