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SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.

Sony equals the very best for gamers

Sony PlayStation consoles rightfully hold their place as one of the most popular gaming devices on the market. They are the ideal choice for those seeking maximum performance and exclusive games that tell the most incredible stories. Sony also provides a range of gaming accessories, such as gaming headphones and monitors under their new brand, Sony INZONE.

herni_sony
fotoaparaty sony

Capture every moment with Sony cameras

Sony Alpha cameras feature advanced technologies that help you capture the best photos and videos whenever you need to. Whether you're looking for a professional work tool with the widest selection of native lenses on the market, a compact camera for your summer vacation, or a vlogging camera to enhance your social media content, Sony's camera and camcorder lineup offers something for everyone.

Experience life to the fullest with Sony audio

Music is an integral part of our lives, and Sony has audio products with impeccable sound quality for any occasion. From top-of-the-line truly wireless headphones with noise cancellation to portable Bluetooth speakers, hi-fi and turntable systems, and modern home theater systems and soundbars, Sony has you covered.

audio sony
xperia sony

Sony Xperia

Sony mobile phones combine the best Sony technologies, distinctive design, and premium features. Capture photos using Sony Alpha camera technologies, connect your favourite wired headphones without the need for adapters, or enjoy videos on a display with a cinematic 21:9 aspect ratio. These are just some of the many distinctive features of Xperia mobile phones. Choose from flagship models, uncompromising compact devices, or versatile mid-range options.
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Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Compact Flash Memory Cards SONY Compact Flash Memory Cards Console & PC Games SONY Console & PC Games Digital Cameras SONY Digital Cameras Game Consoles Sony PlayStation Game Consoles Sony PlayStation Gaming Accessories SONY Gaming Accessories Gaming Mice SONY Gaming Mice Headphones SONY Headphones Home Theatre Systems SONY Home Theatre Systems Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Microphones SONY Microphones Monitors SONY Monitors Mouse Pads SONY Mouse Pads Nintendo Switch SONY Nintendo Switch Optical Drives SONY Optical Drives PC Controllers SONY PC Controllers PC Games SONY PC Games Phone Accessories SONY Phone Accessories PlayStation SONY PlayStation Portable Chargers SONY Portable Chargers Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players SD Cards SONY SD Cards Soundbars SONY Soundbars Speakers SONY Speakers Tablet Accessories SONY Tablet Accessories Televisions SONY Televisions USB-C Accessories SONY USB-C Accessories Video Cameras SONY Video Cameras Video Game Franchises SONY Video Game Franchises Video Players SONY Video Players VR SONY VR Webcams SONY Webcams Wireless Mice SONY Wireless Mice Xbox SONY Xbox
 
591 Results
65" Sony Bravia 9 (K65XR90PAEP) - Television
Free delivery
to Alza branch
2 variants 2 sizes
5.0 4×
65" Sony Bravia 9 (K65XR90PAEP)
Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10+ and Dolby Vision, local dimming,, 4× HDMI, 2× USB, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Apple Airplay 2, Google TV, 70 W speaker(s), DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, E
999,990 Ft
Buy
Ordered on request
Order Code: WS1020b3z5
Sony BRAVIA Theatre Bar 8 + 2x Sony BRAVIA Theatre Rear 8 + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Bar 8 + 2x Sony BRAVIA Theatre Rear 8 + Sony BRAVIA Theatre Sub 7
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X), HDMI eARC, Bluetooth, compatible with Sony BRAVIA TV
Discounted -6 % 439,990 Ft 469,990 Ft
Buy
Ordered on request
Order Code: GS579th1BN18
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS3S + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS3S + Sony BRAVIA Theatre Sub 7
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X, 360 Spatial Sound Mapping), HDMI eARC, Bluetooth, expandable home cinema system, compatible with Sony BRAVIA TV
Discounted -7 % 424,990 Ft 459,490 Ft
Buy
Ordered on request
Order Code: GS579th1BN17
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS5 + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS5 + Sony BRAVIA Theatre Sub 7
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X, 360 Spatial Sound Mapping), HDMI eARC, Bluetooth, expandable home cinema system, compatible with Sony BRAVIA TV
Discounted -6 % 535,190 Ft 570,590 Ft
Buy
Ordered on request
Order Code: GS579th1BN16
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS3S + Sony SA-SW3 - Set Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS3S + Sony SA-SW3
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X, 360 Spatial Sound Mapping), HDMI eARC, Bluetooth, expandable home cinema system, compatible with Sony BRAVIA TV
Discounted -3 % 446,790 Ft 462,390 Ft
Buy
Ordered on request
Order Code: GS579th1BN14
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS3S + Sony SA-SW5 - Set Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Bar 8 + 2x Sony SA-RS3S + Sony SA-SW5
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X, 360 Spatial Sound Mapping), HDMI eARC, Bluetooth, expandable home cinema system, compatible with Sony BRAVIA TV
583,590 Ft
Buy
Ordered on request
Order Code: GS579th1BN11
Sony BRAVIA Theatre Bar 9 + 2x Sony SA-RS3S + Sony SA-SW5 - Set Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Bar 9 + 2x Sony SA-RS3S + Sony SA-SW5
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X, 360 Spatial Sound Mapping), HDMI eARC, Bluetooth, expandable home cinema system, compatible with Sony BRAVIA TV
650,390 Ft
Buy
Ordered on request
Order Code: GS579th2BN2
Sony BRAVIA Theatre Quad + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
Sony BRAVIA Theatre Quad + Sony BRAVIA Theatre Sub 7
Set – wireless 4.0.4 home theater system with subwoofer, surround sound (Dolby Atmos, DTS: X, 360 Spatial Sound Mapping), Wi-Fi, Bluetooth, expandable system, compatible with Sony BRAVIA TV
Discounted -8 % 721,790 Ft 788,290 Ft
Buy
Ordered on request
Order Code: GS474d8c1BN21
Sony Alpha A6100 black + E PZ 16-50 mm f/3.5-5.6 II + SONY SF-E64A + Sony LCS-U11 - Set
Free delivery
Alzaboxes and stores
6 variants
Sony Alpha A6100 black + E PZ 16-50 mm f/3.5-5.6 II + SONY SF-E64A + Sony LCS-U11
Set - Digital Camera - mirrorless interchangeable-lens camera, APS-C 24,2 Mpx sensor, bayonet Sony E, electronic viewfinder 1,44 Mpx, 3 " 0,921 Mpx tilting touch display, up to 4K video, Log, HLG, SD, SDHC and SDXC, WiFi, GPS, miniHDMI, 3.5mm jack, weight: 396 g + Sony E PZ 16–50 mm f/3,5–5,6 OSS lens, Memory Card - SDXC, 64GB, read speed up to 270MB/s, write speed up to 100MB/s, Class 10, UHS-II, Camera Bag - for compact digital cameras, resistant to rain and small battery pockets, memory cards
Discounted -5 % 358,990 Ft 381,190 Ft
Buy
Ordered on request
Order Code: OS074b12bn
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS3S + Sony SA-SW5 - Set
Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS3S + Sony SA-SW5
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X), HDMI eARC, Bluetooth, expandable home theater system, compatible with Sony BRAVIA TV
508,990 Ft
Buy
Ordered on request
Order Code: GS579a1BN23
Sony HT-A3000 + SA-RS3S rear speakers + SA-SW5 subwoofer - Set Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000 + SA-RS3S rear speakers + SA-SW5 subwoofer
Set - consists of a soundbar, rear speakers and subwoofer, Sony HT-A3000 3.1 soundbar, with a power of 250 W, active subwoofer, HDMI, LAN, Bluetooth, Wi-Fi, ARC, voice assistant, microphone, Spotify, remote control, Sony SA-RS3S speakers, active, with a power of 100 W, Bluetooth, Sony SA-SW5 active subwoofer, wireless, power 300 W
423,770 Ft
Buy
Ordered on request
Order Code: GS579a1BN1
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS5 + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS5 + Sony BRAVIA Theatre Sub 7
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X), HDMI eARC, Bluetooth, expandable home theater system, compatible with Sony BRAVIA TV
Discounted -5 % 460,590 Ft 484,990 Ft
Buy
Ordered on request
Order Code: GS579a1BN28
Sony ICF-C1W - Radio Alarm Clock
4.7 50×
Sony ICF-C1W
Radio Alarm Clock - FM and AM tuner, digital time indicator, power supply via battery, mains-powered and backup battery
Discounted -13 % 13,490 Ft 15,590 Ft
Buy
Ordered on request
Order Code: GS483d2
Sony ICF-506, Black - Radio
4.6 22×
Sony ICF-506, Black
Radio - classic and transistor, FM and AM tuner, power performance: 0,64W, power supply via battery and mains-powered
24,690 Ft
Buy
Ordered on request
Order Code: JW115d0k
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony BRAVIA Theatre Rear 8 + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony BRAVIA Theatre Rear 8 + Sony BRAVIA Theatre Sub 7
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X), HDMI eARC, Bluetooth, expandable home theater system, compatible with Sony BRAVIA TV
Discounted -4 % 365,490 Ft 384,490 Ft
Buy
Ordered on request
Order Code: GS579a1BN30
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS3S + Sony BRAVIA Theatre Sub 7 - Set
Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS3S + Sony BRAVIA Theatre Sub 7
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X), HDMI eARC, Bluetooth, expandable home theater system, compatible with Sony BRAVIA TV
Discounted -6 % 350,390 Ft 373,890 Ft
Buy
Ordered on request
Order Code: GS579a1BN29
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS3S + Sony SA-SW3 - Set
Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1 + 2x Sony SA-RS3S + Sony SA-SW3
Set – soundbar with subwoofer and wireless rear speakers, surround sound (Dolby Atmos, DTS: X), HDMI eARC, Bluetooth, expandable home theater system, compatible with Sony BRAVIA TV
372,190 Ft
Buy
Ordered on request
Order Code: GS579a1BN26
Sony HT-A3000 + rear speakers SA-RS3S - Set
10+ variants
4.8 22×
Sony HT-A3000 + rear speakers SA-RS3S
Set - consists of a soundbar and rear speakers, Sony HT-A3000 3.1 soundbar, with a power of 250 W, active subwoofer, HDMI, LAN, Bluetooth, Wi-Fi, ARC, voice assistant, microphone, Spotify, remote control, Sony SA-RS3S speakers, active, with a power of 100 W, Bluetooth
263,780 Ft
Buy
Ordered on request
Order Code: GS579a1BN4
Sony HT-A3000 + SA-RS3S rear speakers + SA-SW3 subwoofer - Set Free delivery
Alzaboxes and stores
10+ variants
4.8 22×
Sony HT-A3000 + SA-RS3S rear speakers + SA-SW3 subwoofer
Set - consists of a soundbar, rear speakers and subwoofer, Sony HT-A3000 3.1 soundbar, with a power of 250 W, active subwoofer, HDMI, LAN, Bluetooth, Wi-Fi, ARC, voice assistant, microphone, Spotify, remote control, Sony SA-RS3S speakers, active, with a power of 100 W, Bluetooth, Sony SA-SW3 active subwoofer, wireless, power 200 W
395,670 Ft
Buy
Ordered on request
Order Code: GS579a1BN2
Sony MHC-V73D, Black - Bluetooth Speaker
4.9 15×
Sony MHC-V73D, Black
Bluetooth Speaker - active, active subwoofer, 3,5mm jack, RCA (cinch), HDMI, Bluetooth, NFC, ARC, microphone, Dolby Digital, supports AAC and LDAC, radio, Spotify, control via device with iOS or Android, remote control
Discounted -4 % 229,990 Ft 239,990 Ft
Buy
Ordered on request
Order Code: GS580d5h3
Sony Alpha A6100 silver + E PZ 16-50 mm f/3.5-5.6 II + SONY SF-E64A + Sony LCS-U11 - Set
Free delivery
Alzaboxes and stores
6 variants
Sony Alpha A6100 silver + E PZ 16-50 mm f/3.5-5.6 II + SONY SF-E64A + Sony LCS-U11
Set - Digital Camera - mirrorless interchangeable-lens camera, APS-C 24,2 Mpx sensor, bayonet Sony E, electronic viewfinder 1,444 Mpx, 3 " 0,92 Mpx tilting touch display, up to 4K video, SD, SDHC and SDXC, miniHDMI, weight: 400 g and Sony E PZ 16–50 mm f/3,5–5,6 OSS lens, Memory Card - SDXC, 64GB, read speed up to 270MB/s, write speed up to 100MB/s, Class 10, UHS-II, Camera Bag - for compact digital cameras, resistant to rain and small battery pockets, memory cards
Discounted -5 % 358,990 Ft 381,190 Ft
Buy
Ordered on request
Order Code: OS074b13bn
Sony SRS-NB10, Black - Bluetooth Speaker
3.1 10×
Sony SRS-NB10, Black
Bluetooth Speaker – wideband wireless neckband speakers, flexible neckband, lightweight design, large front control buttons, integrated omnidirectional microphones, option to connect to 2 devices simultaneously, 20 hours of battery life, USB-C charging, fast charging function, IPX45 water and sweat resistant, supports A2DP, AVRCP, HFP, HSP, SPP audio profiles, colour: black
60,290 Ft
Buy
Ordered on request
Order Code: GS476f43c1
PlayStation 5 Pulse Explore Wireless Earbuds + Protective Case - Gaming Headphones
3 variants
PlayStation 5 Pulse Explore Wireless Earbuds + Protective Case
Gaming Headphones - wireless, with microphone, in-ear, closed construction, Bluetooth 5.0, Bluetooth with dongle connection, for PC and PlayStation 5, 7.1 surround sound
83,390 Ft
Buy
Ordered on request
Order Code: MSX005PEX2
Sony BRAVIA Theatre Rear 9 - Speakers
Sony BRAVIA Theatre Rear 9
Speakers - passive, Bluetooth, Hi-Res audio - 110,000 Ft/pcs
New arrival 219,990 Ft
Buy
Ordered on request
Order Code: GS601a5
Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Compact Flash Memory Cards SONY Compact Flash Memory Cards Console & PC Games SONY Console & PC Games Digital Cameras SONY Digital Cameras Game Consoles Sony PlayStation Game Consoles Sony PlayStation Gaming Accessories SONY Gaming Accessories Gaming Mice SONY Gaming Mice Headphones SONY Headphones Home Theatre Systems SONY Home Theatre Systems Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Microphones SONY Microphones Monitors SONY Monitors Mouse Pads SONY Mouse Pads Nintendo Switch SONY Nintendo Switch Optical Drives SONY Optical Drives PC Controllers SONY PC Controllers PC Games SONY PC Games Phone Accessories SONY Phone Accessories PlayStation SONY PlayStation Portable Chargers SONY Portable Chargers Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players SD Cards SONY SD Cards Soundbars SONY Soundbars Speakers SONY Speakers Tablet Accessories SONY Tablet Accessories Televisions SONY Televisions USB-C Accessories SONY USB-C Accessories Video Cameras SONY Video Cameras Video Game Franchises SONY Video Game Franchises Video Players SONY Video Players VR SONY VR Webcams SONY Webcams Wireless Mice SONY Wireless Mice Xbox SONY Xbox
 

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.

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